Brand Executive

MiAO; Singapore; On-site; SGD 36,000 - 48,000; Full time

Job summary

MiAO WORLDS is seeking a talented Brand Executive to enhance company branding through innovative visual content. This role involves creating graphics and videos for social media and implementing effective communication strategies. The candidate will collaborate to produce brand materials informed by market trends and insights.

Qualifications

• Bachelor’s Degree required.
• At least 1 year of relevant experience.
• Proficiency in design software like Adobe Creative Suite.

Responsibilities

• Develop and implement innovative communication strategies.
• Produce creative visual content for social media and internal communications.
• Conduct employer brand research and assist in EVP iteration.

Skills

Visual storytelling

Creativity

Attention to detail

Social media content creation

Education

Bachelor’s Degree in Marketing, Design, or a related field

Tools

Adobe Creative Suite

Job description

Job Overview:

MiAO WORLDS is seeking a talented and creative Brand Executive to join our team. This role is essential in shaping and enhancing our company's brand through the production of innovative visual content and the development of effective communication strategies. The ideal candidate will create compelling graphics and videos for overseas social media platforms and internal communications, contributing to our brand perception and influence.

Key Responsibilities:

• Extract and distill core information from MiAO WORLDS' Visual Identity (VI) to strengthen the company's brand.
• Plan and produce creative visual content, including graphics, videos, and other multimedia, specifically tailored for overseas social media platforms and internal communications to enhance brand perception.
• Develop and implement innovative communication strategies that bolster brand influence, utilizing data monitoring to optimize engagement and reach.
• Participate in employer brand research and assist in the iteration of the Employee Value Proposition (EVP), ensuring alignment with our company vision.
• Collaborate in producing brand materials based on thorough analysis of trends and insights within the gaming industry.

Job Requirements:

• Bachelor’s Degree in Marketing, Design, or a related field.
• Local Singaporean preferred
• At least 1 year of experience in brand design, marketing, or a related discipline.
• Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, etc.).
• Strong understanding of visual storytelling and innovative communication strategies.
• Excellent creativity, attention to detail, and ability to work collaboratively within a team.
• Experience with social media content creation and strategies, especially for international markets, is a plus.