BALENCIAGA - Visual Merchandising Manager, SEAO

Kering South East Asia Pte Ltd; Singapore; On-site; SGD 90,000 - 120,000; Full time

Job summary

A leading luxury fashion brand is seeking a Visual Merchandising Manager in Singapore. This role involves leading the visual merchandising strategy across the Southeast Asia & Oceania retail network, ensuring alignment with brand identity. The ideal candidate has over 7 years of experience in visual merchandising and strong leadership skills to manage a remote team effectively.

Qualifications

• Minimum 7 years of experience in visual merchandising, preferably within the luxury fashion industry.
• Strong leadership and people management skills supervising a remote team.
• Deep understanding of luxury retail environments.

Responsibilities

• Lead the regional visual merchandising strategy across SEAO.
• Collaborate with Global VM team to implement guidelines.
• Manage and monitor the regional VM budget.

Skills

Leadership

Visual merchandising expertise

Project management

Communication skills

Multicultural team management

Job description

Overview

We are seeking to hire Visual Merchandising Manager based in Singapore, report directly to Vice President of SEAO.

About us: Founded by Spanish-born Cristóbal Balenciaga in 1917 and established in Paris in 1937, the original house of Balenciaga defined modern couture with its many innovations to form and technique. Since his appointment as artistic director in 2015, Demna continues to uphold the vision of Balenciaga through boundary-pushing collections, which have expanded to include women’s and men’s ready-to-wear, accessories, and objets d’art. The brand’s unprecedented interactions with the expanding digital realm, material developments, and today’s social responsibilities keep it at the forefront of modernity. In 2021, Demna designed Balenciaga’s 50th couture collection – the house’s first since its found retired in 1968 – reintroducing a standard of cutting-edge elegance.

Overview continued to reflect the role and expectations for leading the visual merchandising strategy across our Southeast Asia & Oceania (SEAO) retail network.

Responsibilities

Your opportunity

Lead and elevate the regional visual merchandising strategy across the SEAO retail network. Report directly to the Vice President of SEAO, and functionally to the Global Visual Merchandising Director, to maintain and enhance the luxury visual identity across all stores in the region.

You will lead a regional Visual Merchandising team based outside of Singapore and oversee all visual merchandising activities to ensure a consistent, compelling, and brand-aligned customer experience.

How you will contribute

• Collaborate with the Global Visual Merchandising team to localize and implement brand VM guidelines across the SEAO network.
• Maintain and elevate the visual identity of the brand throughout the SEAO retail stores.
• Lead the planning, coordination, and execution of all VM initiatives, including store openings, seasonal campaigns, and new product launches.
• Oversee the development and rollout of VM tools and assets based on regional needs.
• Ensure full compliance with global VM guidelines through regular store visits, audits, and team training.
• Partner closely with Store Managers and Retail Teams to ensure alignment on visual strategy and execution.
• Deliver in-store training and coaching to reinforce VM standards and empower local teams.
• Coordinate with Retail, Merchandising, Communications, and other departments to ensure consistency of brand messaging.
• Manage and monitor the regional VM budget, tool orders, and inventory.
• Prepare and present VM reports to leadership and Global HQ, providing insights and recommendations for ongoing improvements.
• Lead and develop the SEAO VM team, fostering collaboration, creativity, and performance.

Qualifications

Who you are

• Minimum 7 years of experience in visual merchandising, preferably within the luxury fashion industry
• Strong leadership and people management skills with experience in supervising a remote and regionally based team
• Deep understanding of luxury retail environments and customer experience expectations
• Proven expertise in VM display concepts, spatial design, and technical implementation
• Skilled in project management and able to coordinate multiple initiatives across countries
• Proficient in handling VM reporting, budget management, and tool inventory control
• Able to travel regularly within Southeast Asia & Oceania
• Excellent communication and interpersonal skills in a multicultural environment

Why work with us?

This is an exciting opportunity to contribute to the Balenciaga philosophy and to become part of a team that offers possibilities to learn and grow.

Balenciaga is committed to thriving your professional development within the House or in the Kering group. We empower leaders to create, build and sustain high performing teams that excel in execution. We guide every employee to reach their full potential in a stimulating and fulfilling workplace environment.

Diversity Commitment

Balenciaga is committed to fostering a diverse workforce. We believe that diversity in all its forms - gender, age, nationality, culture, disability, sexual orientation… - enriches the workplace and our client experience. As an Equal Opportunity Employer, we welcome all applications and select our talents based on competencies and in alignment with our brand behaviors. Setting people for success is what we live for. It is part of our interview process to discuss with you how to excel in our company.

Job Details

• Job Type: Regular
• Start Date: 2025-07-18
• Schedule: Full time
• Organization: BAL Singapore