Asst Director, Corporate Partnership

NHG Health; Singapore; On-site; SGD 180,000 - 250,000; Full time

Job summary

NHG Health is seeking an Associate Director to develop and co-drive strategic engagement and growth initiatives. The role focuses on strengthening partnerships with external healthcare partners and GPs, while elevating NHG Health’s brand and service offerings.

The position requires extensive cross-functional collaboration, data-driven decision making, and strong communication skills to influence stakeholders and deliver patient-centered innovations.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, Healthcare Management, or related field.
• 8–10 years of progressive experience in product development, service innovation, or healthcare management.
• Proven track record in identifying market opportunities and scaling innovative solutions.
• Strong experience in cross-functional collaboration and stakeholder management.
• Demonstrated ability in data analysis and performance optimisation.
• Excellent written and verbal communication skills.
• Experience in healthcare service design and patient experience improvement.
• Confident in engaging clinicians and GPs.

Responsibilities

• Develop and co-drive engagement and business strategies aligned with long-term growth objectives.
• Strengthen branding and drive business-focused initiatives for growth and sustainability.
• Cultivate strategic relationships with external healthcare partners and GPs; lead outreach and collaboration.
• Define differentiated value propositions and translate into clear messaging for partners.
• Lead marketing and communications to articulate TTSH’s identity and capabilities across channels.
• Plan and deliver high-impact events to enhance visibility and partner relationships.
• Track performance metrics and analyse referral patterns to drive improvements in partner engagement.
• Identify unmet clinical and patient needs and develop differentiated service offerings.

Skills

Cross-functional collaboration

Stakeholder management

Data analysis

Performance optimisation

Excellent written and verbal comms

Engaging clinicians and GPs

Education

Bachelor's degree in Marketing, Communications, Business Administration, Healthcare Management, or related field

Job description

Key Responsibilities

STRATEGY DEVELOPMENT AND IMPLEMENTATION

Supporting the Director and Deputy Director, the AD is expected to develop and co‑drive engagement and business strategies in line with long‑term growth objectives. The AD is expected to work with stakeholders to strengthen TTSH’s branding and drive business‑focused initiatives, ensuring growth and long‑term sustainability of the organisation.

PARTNER ENGAGEMENT AND OUTREACH

The AD will leverage various engagement channels and platforms to cultivate and strengthen strategic relationships with key partners such as external healthcare partners and GPs. This includes conducting active in‑person outreach, networking and relationship‑building efforts to strengthen trust, understand needs and drive collaboration. He or she will serve as the primary liaison for partner feedback and suggestions, ensuring insights are captured and translated into actionable improvements. The AD will collaborate closely with HQ counterparts to identify, prioritise and engage partners in under‑served regions, expanding reach and enhancing inclusivity across the network.

Partnering internal stakeholders, the AD will define differentiated value propositions and translate these into clear, compelling messaging. He or she will proactively position and promote relevant existing and/or new services to partners, ensuring alignment with needs and organisational priorities.

MARKETING AND COMMUNICATIONS

The AD will focus on driving awareness and visibility of TTSH and its services by conceptualising and delivering marketing collaterals that articulate TTSH’s identity, capabilities and differentiated value propositions to partners. He or she will ensure alignment, consistency and effectiveness of messaging across channels and touchpoints.

The AD will also lead the planning and delivery of high‑impact events, including partner engagements, public forums and external events to enhance visibility and deepen partner relationships. He or she will ensure events are purpose‑driven, professionally executed and aligned with organisational priorities.

DATA-DRIVEN Process and Referral OPTIMISATION

The AD will ensure appropriate business and operational performance metrics tracking and collation, as well as measure the impact of engagement and outreach initiatives; he or she will work with HQ to analyse referral patterns, identify gaps and drive improvements in partner engagement.

Separately utilising partner feedback, data and performance metrics, the AD will work closely with the partner concierge unit to improve partner experience and ensure a seamless, efficient and differentiated concierge experience.

SERVICE INNOVATION AND DEVELOPMENT

Through the course of partner engagement, the AD should ideally identify unmet clinical and patient needs through partners and stakeholder engagement, data analysis and market research. He or she would work closely with internal stakeholders to focus on developing differentiated service offerings that drive patient value and enhance TTSH’s competitive positioning. The AD should also lead the team to embark on periodic market scanning and research.

Required Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, Healthcare Management, or related field
• Minimum 8‑10 years of progressive experience in product development, service innovation, or healthcare management
• Proven track record in identifying market opportunities and scaling innovative solutions
• Strong experience in cross‑functional collaboration and stakeholder management
• Demonstrated ability in data analysis and performance optimisation
• Excellent written and verbal communication skills
• Experience in healthcare service design and patient experience improvement
• Confident in engaging clinicians and GPs