Assistant Product Manager (JD#10248)

SCIENTE INTERNATIONAL PTE. LTD.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

A leading company in the consumer technology sector is seeking a Digital Marketing Assistant Manager to develop and execute marketing strategies for its app. The role requires expertise in digital marketing, stakeholder management, and data analysis to improve customer engagement and drive brand awareness across markets. Applicants should have relevant education and around 4-5 years of experience in similar roles, ready to contribute to innovative marketing initiatives.

Qualifications

• At least 4-5 years of experience in content strategy and digital marketing.
• Expertise in planning and executing marketing campaigns.
• Proven success managing customer-facing digital platforms.

Responsibilities

• Plan, implement, monitor, and evaluate end-to-end marketing campaigns.
• Conduct competitor analysis and market research.
• Analyze campaign performance and generate actionable reports.

Skills

Content strategy

Digital marketing

Stakeholder management

Customer engagement analysis

Data analysis

Market research

Education

Bachelor’s or Master’s degree in Marketing, Business, or a related field

Job description

Job Summary

We are looking for a strategic and creative Digital Marketing Assistant Manager to develop, plan, and execute the Marketing strategy for a consumer-facing app. The goal is to increase brand awareness, user acquisition, and ongoing engagement across multiple markets. This role plays a key part in driving customer value and delivering innovative, high-impact digital experiences.

Mandatory Skill-set

• Bachelor’s or Master’s degree in Marketing, Business, or a related field;
• At least 4-5 years of experience in content strategy and digital marketing, preferably in consumer technology, fintech, or lifestyle apps;
• Must have expertise in planning and executing marketing campaigns with stakeholders to boost customer engagement and card spend;
• Proven success managing customer-facing digital platforms with measurable user engagement results;
• Experience in coordinating with regional markets and cross-functional teams;
• Must have skills to Analyze marketing campaigns to identify efficiency improvements and track product performance to align with business goals;
• Conduct routine audits to ensure the accuracy of information on the client's product page.

Desired Skill-set

• Experience working with credit Cards;
• Experience working in Banking Sector will be a Plus.

Responsibilities

• Plan, implement, monitor, and evaluate end-to-end marketing campaigns and initiatives to meet business goals;
• Coordinate with internal stakeholders and external partners to ensure timely execution of marketing campaigns and initiatives;
• Carry out competitor analysis and market research to sustain a competitive edge, and analyze data to monitor product performance and ensure it aligns with business objectives;
• Manage daily administrative and operational duties, including responding to customer inquiries, supporting UAT testing, processing requisitions and invoices, and overseeing inventory of card plastics and mailers;
• Manage and align content calendars across internal stakeholders to ensure timely and cohesive execution;
• Analyze campaign performance and generate reports with actionable insights and strategic recommendations;
• Stay informed on industry trends and emerging platforms to drive innovation in content marketing;
• Collaborate with cross-functional teams and external partners to deliver high-quality content and meet strategic objectives.

Should you be interested in this career opportunity, please send in your updated resume to [e-mail] at the earliest.

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Confidentiality is assured, and only shortlisted candidates will be notified for interviews.

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