Assistant Marketing Manager

CRZTALES; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A growing retail and e-commerce business is seeking an Assistant Marketing Manager to develop and implement marketing strategies, manage day-to-day operations, and oversee business growth through online and offline channels. The ideal candidate will have strong experience in digital marketing and e-commerce platforms, with excellent communication and leadership skills.

Benefits

Gym and pool use

Monthly team bonding activities

Annual retreat

Qualifications

• 3-4 years of experience in e-commerce and digital marketing.
• Strong knowledge of marketplace operations.
• Ability to work independently and as a team.

Responsibilities

• Develop and implement marketing plans and strategy.
• Oversee online and offline retail management.
• Drive business growth across marketplaces.

Skills

Positive attitude

Communication

Analytical skills

Stakeholder management

Education

Diploma or Degree in Marketing

Degree in Digital Business

Related field

Tools

Digital ad platforms (Meta, Google)

E-commerce platforms (Shopee, TikTok Shop)

Job description

Assistant Marketing Manager

About

We are a growing retail and e-commerce business, our mission is to inspire creativity and mindfulness by offering a wide range of beautifully crafted crystals for displays, accessories, and DIY projects, empowering you to manifest your dreams.

Our vision is to become a global leader in providing enchanting crystal experiences that empower individuals to manifest their dreams and connect with the beauty of nature. Through quality crystals, innovative designs, and a commitment to customer delight, we aim to be the go-to destination for those seeking inspiration, serenity, and transformative experiences with crystals.

Job Responsibilities

• Develop & Implement Marketing Plans & Strategy: Assist in developing and implementing marketing strategies, support marketing campaigns, contribute to content creation and ensuring brand consistency across various online and offline channels.
• Online & offline Retail Management: Oversee day-to-day operations in-store, on website & platforms such as Shopee, TikTok shop etc. Monitor Social Media & E-commerce overall sales & campaign performance.
• Strategic Digital Marketing: Develop and execute online strategies across email marketing, e-commerce and social media platforms. Ensure cohesive brand voice and campaign effectiveness. Coordinate with the design team for promotional materials.
• Business Growth & Optimization : Drive expansion across online marketplaces (Shopee, Lazada, TikTok Shop, Shopify etc.) and offline opportunities (pop-ups etc). Optimize listings, improve conversions and manage external campaign participation.
• Business Development & Partnerships: Identify and pursue opportunities for growth through collaborations, influencer campaigns, or new channel development.
• Data Analysis: Track and analyze key metrics to optimize performance and ROI. Contribute to market research ultimately helping to drive sales and brand awareness.
• Liaison with External Stakeholders: Serve as the primary point of contact with platform managers, agencies, couriers, and media partners to maximize campaign performance and benefits.
• Mentorship & Leadership: Guide and mentor junior team members, including the existing executive, to ensure growth, alignment, and skill development.

Job Requirements

• High initiative and positive attitude, able to work independently and as a team
• Diploma or Degree in Marketing, Digital Business, or related field
• Minimum 3-4 years of experience in e-commerce and digital marketing
• Strong knowledge of marketplace operations (Shopee, TikTok shop etc.) and digital ad platforms (Meta, Google)
• Excellent communication, analytical, and stakeholder management skills
• Crystals knowledge is not necessary but will be beneficial
• Training will be provided for Crystals knowledge
• Must be able to work on Saturdays
• Full time position with 5.5 work days per week

Benefit

• Gym and pool use
• Monthly team bonding (eg. bbq night, movie outing, karaoke and pizza etc)
• Annual retreat