Assistant/ Marketing Manager

Chinatown Business Association; Singapore; On-site; SGD 48,000 - 72,000; Full time

Job summary

A leading association in Chinatown seeks a Marketing Manager to enhance social media presence and orchestrate events that promote the precinct. This role involves managing collaborations with stakeholders, ensuring budgets and timelines align with strategic goals, and fostering membership engagement. Candidates should possess leadership skills, be proficient in both English and Mandarin, and have a degree in Marketing or a related field.

Qualifications

• At least 3 years of managerial experience.
• Familiar with various social media and digital channels.
• Fluent in English and Mandarin with excellent communication skills.

Responsibilities

• Develop and execute marketing strategy for the Association.
• Liaise with the Board and Executive Director for meetings.
• Develop and implement new membership engagement programs.

Skills

Leadership

Analytical Skills

Project Management

Organizational Skills

Creativity

Education

Degree in Marketing, Business, or related discipline

Job description

· Develop, execute marketing strategy, manage, and grow the Association’s social media engagement and presence

· Review and update website and social media content

· Ideate, develop event briefs, execute and oversee event plans alongside the event organizers and/or stakeholders

· Develop workshops, talks, events, tours, and other on-ground activations to promote the Chinatown precinct

· Engage with stakeholders and content partners for collaborations

· Outreach for new curation and program for Themed Market

· Communicate and co-ordinate with precinct-wide stakeholders for assorted marketing features and promotions

· Using existing tools to promote and activate stakeholder’s precinct-wide

· Ensure timelines and budgets are in line with plans

· Liaise with the Board and Executive Director to manage the Annual General Meetings and EXCO Meetings and process new Membership

· Develop and implement new membership engagement programs and help identify and cultivate new members and retain current members

· Prepare annual budget and forecast for the Marketing department

Requirements

· Degree in Marketing, Business, or any related discipline

· Preferably with at least 3 years of managerial experience

· Strong leadership, analytical, and project management skills with excellent organizational skills to function effectively and multi-task under time constraints and within established timelines

· Familiar with various social media and digital channels

· Creative mindset and an eye for detail on the latest market trends

· Fluent in English and Mandarin (required to serve Mandarin-speaking clients). Excellent written and verbal communication skills