Assistant Manager, Marketing

Western Union; Singapore; On-site; SGD 70,000 - 90,000; Full time

Job summary

A global FinTech organization is seeking an Assistant Manager in Marketing in Singapore. The role involves executing marketing campaigns, analyzing data to optimize strategies, and ensuring compliance with regulations. Ideal candidates will have over 3 years of experience in digital marketing, strong leadership skills, and a relevant degree. This position offers a competitive compensation package and various benefits including health insurance and paid time off.

Benefits

Multiple health insurance options

Accident and life insurance

Paid Time Offs

Birthday Leave

Employee Assistance Programs

Employee Wellness

Qualifications

• 3+ years in omni-channel or digital marketing within Southeast Asia.
• Experience in leading and motivating teams in payments or e-commerce.
• Strong understanding of marketing principles and compliance regulations.

Responsibilities

• Execute marketing campaigns across retail and digital channels.
• Analyze marketing data to measure and optimize campaign performance.
• Work with various teams to ensure effective campaign execution.

Skills

Digital marketing

Team leadership

Communication

Analysis

Education

Bachelor's or Master's degree in Marketing or related discipline

Tools

Marketing automation platforms

CRM systems

Job description

Assistant Manager, Marketing page is loaded

Assistant Manager, Marketing

Apply locations SGP - Singapore time type Full time posted on Posted Yesterday time left to apply End Date: September 6, 2025 (30+ days left to apply) job requisition id JR0126031

Assistant Manager, Marketing - Singapore

Would you like to play a key role in helping a global financial services company grow their business in Singapore? Are you interested in joining a globally diverse FinTech organization which is passionate about serving customers with omnichannel way of accessing remittance services, building market profile and driving growth? Join Western Union as an Assistant Manager, Marketing (Singapore).

Western Union powers your pursuit.

Be motivated by our values: Integrity, Respect, Trust & Innovation.

Role Responsibilities:

The Assistant Manager, Marketing, will perform key activities around Marketing Operations.

You will:

• Assisting with the execution of marketing campaigns, for retail and digital channel ensuring campaigns deliver required business outcome
• Analyzing marketing data to measure campaign performance, identify trends, and optimize strategies
• You’ll need to have experience in nurturing and delivering a variety of marketing campaigns which have given you exposure to the full marketing mix
• Developing and improving marketing processes to streamline workflows and improve efficiency
• Working with various teams (sales, creative, CRM etc.) to ensure alignment and effective campaign execution
• Ensuring compliance with legal and regulatory requirements for marketing communications
• The ability to interpret data commercially and be comfortable in presenting to senior stakeholders is also needed. You’ll be a strong communicator who is able to build relationships with people of all levels to help influence positive actions.

Role Requirements:

To be successful in this role, end- to-end experience in digital marketing within Southeast Asia.

• 3+ years proven track record in omni channel or digital marketing with demonstrated experience of leading, developing and motivating teams in payments, e-commerce and relevant financial industries.
• Bachelor’s or Master’s degree preferably in Marketing, Business Administration or a related discipline.
• Strong understanding of marketing principles and practices and proficiency in marketing automation platforms and CRM systems.
• Experienced in budgeting and resource allocation; skilled in marketing compliance regulations.
• Strong communication and collaboration skills. Ability to work independently and as part of a global team.
• You will be a strategic thinker with a solid understanding of complex businesses within financial services/payments.

We make financial services accessible to humans everywhere. Join us for what’s next.

Western Union aspires to be the world’s most accessible financial services company —transforming lives and communities. We’re a diverse and passionate customer-centric team of over 8,000 employees serving 200 countries and territories, reaching customers and receivers around the globe. More than moving money, we design easy-to-use products and services for our digital and retail financial ecosystem that help our customers achieve their personal goals.

Just as we help our global customers prosper, we support our employees in achieving their professional aspirations. You’ll have plenty of opportunities to learn new skills and build a career, as well as receive a rewarding compensation package. If you’re ready to help drive the future of financial services, it’s time for Western Union. Learn more about our purpose and people at https://careers.westernunion.com/ .

Benefits

You will have access to multiple health insurance options, accident and life insurance, and resources for development and training, in additional to a range of other global employee benefits
( https://careers.westernunion.com/global-benefits/ ).

The following additional location-specific benefits also apply (note that your Recruiter may share additional role-specific benefits during your interview process or in an offer of employment).

Your Singapore specific benefits include:

• Paid Time Offs
• Birthday Leave
• Employee Assistance Programs
• Global Recognition and Rewards Programs
• Employee Wellness

We are passionate about our diversity. Our commitment is to provide an inclusive culture that celebrates the unique backgrounds and perspectives of our global teams, while reflecting the communities we serve. We do not discriminate on the basis of race, color, national origin, religion, political affiliation, sex (including pregnancy), sexual orientation, gender identity, age, disability, marital status, or veteran (U.S.) status. The company will provide accommodation to applicants, including those with disabilities, during the recruitment process, in accordance with applicable laws.

#LI-ES1

Estimated Job Posting End Date:

09-06-2025

This application window is a good-faith estimate of the time that this posting will remain open. This posting will be promptly updated if the deadline is extended or the role is filled.

About Us

Western Union is here for what's next. Each day, our diverse global teams invent and build new ways to send, save, and spend money. Wherever our customers are in the world, whatever currency they prefer, we're evolving to meet the demands of tomorrow. When we help make financial services more accessible to people everywhere, we transform lives and communities, positioning us to become the world's most accessible financial services company. That's our vision, and we need talented, forward-thinkers like you to help make it a reality.