Assistant Manager/Manager, Marketing and Communications

National Volunteer & Philanthropy Centre; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

The National Volunteer & Philanthropy Centre seeks an Assistant Manager/Manager for Marketing and Communications. This role blends creativity and strategic thinking to drive campaign success and stakeholder engagement. Ideal candidates will have 7+ years of experience in digital marketing, a strong portfolio, and a passion for social causes.

Qualifications

• 7+ years of experience in digital marketing or related roles.
• Strong portfolio showcasing successful campaigns.
• Hands-on experience with SEO/SEM and CRM platforms.

Responsibilities

• Develop and execute engaging content strategies across multiple platforms.
• Plan and execute paid media campaigns across platforms.
• Analyze marketing data to identify trends and opportunities.

Skills

Digital marketing

Content marketing

Performance marketing

Stakeholder communication

Data analysis

Creativity

Project management

Education

Bachelor's degree in Marketing, Communications, Business, or a related field

Tools

Google Analytics

Meta Business Suite

Marketing automation tools

Job description

COMPANY DESCRIPTION

The National Volunteer & Philanthropy Centre (NVPC) is the steward of the City of Good vision for Singapore, where individuals, organisations, and leaders come together to give their best for others. Through our brands, programmes, and initiatives, we facilitate partnerships with non-profits, organisations, public sector bodies, and individuals to enliven the giving ecosystem within Singapore. We invite you to join us in building a #CityofGood together.

DESIGNATION: Assistant Manager/Manager, Marketing and Communications

RESPONSIBILITIES

We are looking for a seasoned and results-driven Marketing Assistant Manager/Manager to join our team. This role requires a strong blend of creativity, strategic thinking, and analytical skills to drive campaign success, audience segmentation and engagement, and marketing performance. The ideal candidate is passionate about storytelling, has a proven track record in performance marketing, and excels in stakeholder communication. An interest in social causes and experience or keen interest in working with an e-commerce platform are preferred.

Key Responsibilities

Content Creation & Marketing

• Develop and execute engaging content strategies across multiple platforms, including social media, blogs, email marketing, and digital ads.
• Create compelling and on-brand content that resonates with the target audience and inspires action.
• Collaborate with content creators including video production houses, influencers, and agencies to produce high-quality marketing materials.
• Lead coordination with external content/media partners.
• Have basic knowledge of design tools such as Illustrator, Photoshop, Canva, and simple video editing.
• Manage the content calendar, ensuring consistent messaging and alignment with marketing objectives.

Performance Marketing & Data Analysis

• Plan and execute paid media campaigns across platforms such as Google Ads, Meta (Facebook & Instagram), and TikTok.
• Monitor and optimise digital ad performance to maximise ROI and achieve campaign goals.
• Analyse marketing data from Google Analytics, social media insights, and CRM tools to identify trends and opportunities.
• Provide insights and recommendations based on data-driven marketing performance reports.
• Leverage past campaign data and case studies to inform future strategies and demonstrate measurable success.
• Experience in working with external agencies is a plus.

Stakeholder Communication & Collaboration

• Work closely with internal teams, agencies, and external partners to align marketing efforts with business goals.
• Develop strong relationships with key stakeholders to ensure effective collaboration on marketing initiatives.
• Present marketing strategies, performance reports, and insights to leadership and key decision-makers.

Requirements & Skills

• Strong understanding of digital marketing, content marketing, and performance marketing strategies.
• Ability to create compelling copy, visuals (with designers), and develop multimedia content.
• Proficient in Google Analytics, Meta Business Suite, and other marketing data tools.
• Experience managing digital ad campaigns across search, social, and display networks.
• Strong communication skills for liaising with internal and external partners.
• Ability to manage multiple projects simultaneously, meeting deadlines and objectives.
• Creativity and adaptability to pivot strategies based on insights and market trends.

QUALIFICATIONS

Preferred Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 7+ years of experience in digital marketing, content marketing, or related roles, with a portfolio of successful campaigns.
• Hands-on experience with marketing automation tools, SEO/SEM, and CRM platforms.
• Strong portfolio showcasing content marketing and campaign success stories with measurable results.