Assistant Manager/Manager – Brand & Marketing

Sport Singapore; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Sport Singapore is seeking a passionate marketing professional to drive its corporate brand and marketing activities. This role involves managing integrated marketing campaigns, content strategies, and social media engagement to promote sports participation. Ideal candidates will have significant experience in marketing and strong stakeholder management skills, contributing to the mission of transforming the nation through sport.

Qualifications

• At least 5 years of experience in marketing, communications, advertising, or branding.
• Experience leading corporate functions such as advertising, media, or branding.
• Interest in telecommunications, media, and technology sectors.

Responsibilities

• Develop and implement marketing frameworks and integrated marketing plans.
• Manage social media content and campaigns.
• Track and report campaign performance, providing insights for improvement.

Skills

Stakeholder management

Problem-solving

Teamwork

Integrity

Job description

About Sport Singapore

Why do we do what we do? Simply because we believe that everyone can live better through sport. At Sport Singapore, we aspire to transform the nation through an active lifestyle designed around innovative, fun, and meaningful sporting experiences. Sport has the unique ability to bring people together through play, regardless of age, gender, race, ability, or social status. It imparts life values, nurtures character, and builds resilience. It inspires and evokes the Singapore spirit through shared experiences and strengthens our national identity. We help Singaporeans Live Better Through Sport.

What the role is

At Sport Singapore, we aim to transform the nation through an active lifestyle with innovative, fun, and meaningful sporting experiences. We value passion for sport, teamwork, and caring for people, working together as a family. We are looking for passionate individuals to join us in this mission.

What you will be working on

This role is within the brand and marketing division, which drives Sport Singapore’s corporate brand and marketing activities. Responsibilities include:

1. Integrated marketing campaign management:

• Develop and implement marketing frameworks and 360 integrated marketing plans to raise awareness, promote initiatives, and increase sport participation.
• Execute marketing, publicity, and communication plans across online and offline channels, including paid media, digital, social media, and website management.
• Support digital marketing efforts to enhance overall communication.
• Collaborate with stakeholders, partners, and program owners.

1. Content marketing:

• Develop content strategies supporting SportSG's mission and initiatives.
• Manage content calendars and create compelling narratives for various platforms.
• Curate stories to generate awareness and engagement.

1. Managing social media channels:

• Coordinate with digital agencies to manage social media content and campaigns.
• Build and engage audiences through activities like giveaways.

1. Monitoring and analytics:

• Track and report campaign performance, providing insights for improvement.
• Stay updated on social media trends and recommend strategies.

1. Budget management & support:

• Manage campaign budgets for cost-effectiveness and ROI.
• Assist in event and promotional activity preparations.

What we are looking for

We seek self-motivated, team-oriented individuals who are passionate about sports and active lifestyles, with a focus on integrity, teamwork, and excellent stakeholder service. The ideal candidate will have:

• Interest in telecommunications, media, and technology sectors.
• At least 5 years of experience in marketing, communications, advertising, or branding.
• Experience leading corporate functions such as advertising, media, or branding.
• Strong stakeholder management skills.
• A growth mindset and problem-solving abilities.
• Ability to work independently and collaboratively.
• Experience with public agencies and interest in sports, digital, and consumer media sectors is a plus.

Only shortlisted applicants will be notified. The position offers a 2-3 year contract, with compensation based on experience and track record.