Assistant Manager, Event & Promotion

Resorts World Sentosa; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A major leisure and entertainment complex in Singapore seeks a Campaign Manager to assist in managing marketing campaigns and project coordination. The ideal candidate will have a degree in Business or Marketing, at least 5 years of experience, and strong analytical and communication skills to drive effective marketing strategies.

Qualifications

• Minimum 5 years' experience in a similar capacity.
• Proven track record in planning and executing successful marketing campaigns.
• Proficiency in Microsoft Office applications.

Responsibilities

• Assist to manage planning, execution, and maintenance of campaign systems.
• Supervise execution of marketing campaigns and communication efforts.
• Provide insights to optimize campaign effectiveness.

Skills

Analytical skills

Exceptional communication

Project management

Collaboration

Education

Degree / Diploma in Business Administration or Marketing

Job description

Job Responsibilities

This role focuses on Campaign Management within Event & Promotion:-

• Assist Director / Assistant Director to manage the planning, execution, and maintenance of campaign systems and automation tools, ensuring system accuracy and data integrity
• Supervise and support the execution of marketing campaigns, automation systems, complimentary adjustments, and communication efforts to ensure seamless delivery and accuracy
• Provide inputs and insights to the Business Development team regarding targeted member segments to optimize campaign effectiveness and customer engagement
• Ensure accuracy and consistency in the awarding, usage, and expiration of loyalty points and ensure compliance with internal principles and policies across all channels and 3rd-party merchants at all times
• Liaise with IT and relevant business units to ensure the appropriate management, accessibility, and integrity of marketing data for campaign execution and analysis
• Monitor industry trends, and cross-industry best practices
• Lead and support the coordination and execution of business-related projects across multiple departments, ensuring on-time, within-scope, and on-budget delivery

Job Requirements

• Degree / Diploma in Business Administration or Marketing with proficiency in Microsoft Office applications
• Minimum 5 years' experience in a similar capacity
• Proven track record in planning, managing and execution of successful marketing campaigns and systems
• Excellent analytical skills with the ability to interpret data and leverage insights to drive marketing strategies
• Exceptional communication and interpersonal skills to collaborate with cross-functional teams and build relationships with internal and external stakeholders
• Strong project management skills to effectively coordinate multiple campaigns at a time