Assistant Manager, Business & Innovation (Attractions)

605 Marina Bay Sands Pte Ltd; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

Join a leading company in Singapore as an Assistant Manager focused on Business & Innovation for Attractions. You will drive guest-centric programming and manage large-scale events, enhancing the overall experience for visitors at one of Asia's most iconic destinations. This role demands creativity, strong project management skills, and the ability to analyze market trends effectively.

Qualifications

• 5+ years of experience in guest-centric programming and large-scale events.
• Strong project management skills with excellent attention to detail.
• Ability to analyze guest feedback and industry trends.

Responsibilities

• Develop and execute event programming for attractions.
• Manage large-scale festivals, from planning to execution.
• Analyze trends and implement strategies for guest experience enhancement.

Skills

Project Management

Communication

Creative Thinking

Problem Solving

Data Analysis

Education

Diploma or Bachelor's degree in Hospitality Management, Event Planning, Business Administration

Tools

Project Management Software

Job description

Assistant Manager, Business & Innovation (Attractions) page is loaded

Assistant Manager, Business & Innovation (Attractions)

Apply locations Marina Bay Sands, Singapore time type Full time posted on Posted 11 Days Ago job requisition id JR10003252

LOVE WHAT YOU DO? THERE IS A PLACE FOR YOU HERE!

Be part of our diverse and inclusive team.

Job Responsibilities

Attractions Events Programming

• Develop and execute engaging, guest-centric events programming across all attractions, including seasonal and thematic experiences.

• Conceptualize and lead large-scale, attraction-wide festivals such as National Day, Formula 1, and New Year’s Eve Countdown, managing end-to-end planning and partner coordination.

• Research, identify, and implement innovative commercial opportunities and upgrades to enhance guest experience and drive revenue growth.

• Collaborate with internal teams (marketing, operations, guest experience) and external partners to ensure seamless program delivery and alignment with brand standards.

• Create and manage detailed project plans, timelines, and budgets for all programs and events.

• Monitor and evaluate program performance using guest feedback, attendance data, and commercial outcomes to inform future initiatives.

• Support the enhancement of key attraction areas, such as the SkyPark Observation Deck, to elevate the overall guest experience.

• Work closely with the Attractions leadership team on business planning, strategic development, and implementation of new initiatives and partnerships.

• Collaborate cross-departmentally to package and promote new offerings and strategic opportunities across the attraction portfolio.

• Stay informed on industry trends and competitor activities to maintain innovation and a competitive edge.

Attractions Business Analyst

• Keep detailed and accurate records of revenue, visitation, service standards, and guest feedback.

• Analyze trends and market conditions within the attractions industry to identify opportunities and

• threats.

• Recommend price classes for exhibitions, programs, and attraction products based on market research

• and analysis.

• Collaborate with stakeholders to collect and document detailed business requirements.

• Ensure requirements align with business objectives and customer needs.

• Perform detailed data analysis to uncover insights and trends.

• Utilize data to identify opportunities for operational efficiency and optimization.

• Prepare exhibition reports and presentations for management and stakeholders.

• Communicate findings and recommendations clearly and effectively.

• Work closely with cross-functional teams to implement campaigns and promotions

• Facilitate effective communication and collaboration among team members.

• Track and evaluate the performance of implemented campaigns and promotions.

• Use key performance indicators (KPIs) to measure success and identify areas for improvement.

.Job Requirements

Education & Certification

• Diploma or Bachelor's degree in Hospitality Management, Event Planning, Business Administration, or a related field.

Experience

• 5 or more years of proven experience in conceptualizing and executing guest-centric programming and large-scale events.

Other Prerequisites

• Strong project management skills, including the ability to create and manage detailed project plans,

• timelines, and budgets.

• Excellent communication and interpersonal skills for effective collaboration with internal teams and

• external partners.

• Creative thinking and problem-solving abilities to identify and implement innovative commercial

• opportunities.

• Knowledge of industry trends and competitor activities to maintain a competitive edge.

• Preferred Skills

• Experience in managing large-scale festivals and events.

• Familiarity with guest experience enhancement strategies.

• Ability to analyze guest feedback and attendance data to inform future initiatives.

• Proficiency in using project management software and tools.

• Strong organizational skills and attention to detail.

• Flexibility and adaptability to handle various tasks and responsibilities.

• Ability to work independently and as part of a team in a fast-paced environment.

• Availability to work in the evenings and on weekends as necessary.

• Ability to perform additional duties as directed.

Marina Bay Sands is committed to building a diverse, equitable and inclusive workforce, providing equal opportunities as we grow our talent base to match our growth ambitions in Singapore.Our employees are committed to adhere to and abide by all rules, regulations, policies and procedures, including the rules of conduct and business ethics of the Company.

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