APAC Integrated Marketing Communications Manager

TikTok; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A leading video-sharing platform seeks a marketer in Singapore to develop B2B communication strategies and lead integrated marketing campaigns. The role demands project management abilities and a good understanding of the APAC business landscape. Ideal candidates have 0-3 years of experience in marketing and strong communication skills. Join us to foster creativity and collaboration within a diverse team.

Benefits

Innovative work culture

Diversity and inclusion initiatives

Qualifications

• 0-3 years of experience in marketing or communications.
• Ability to thrive in a fast-paced and ambiguous environment.
• Good understanding of APAC business landscape.

Responsibilities

• Develop and execute B2B marketing strategies.
• Lead integrated marketing campaigns end-to-end.
• Collaborate with cross-functional teams to enhance business alignment.

Skills

B2B marketing communication

Project management

Relationship building

Agile environment adaptation

Communication skills

Job description

Responsibilities

Our team aims to help businesses and brands unleash their creative side, connect with our audience, and drive revenue and growth. We are looking for an excellent marketer to help us listen better, be more agile, and continually look for ways to deliver real value to all our stakeholders, internal and external, across the region.

Responsibilities

1. Develop and execute B2B marketing communication strategies to inspire and influence key stakeholders, including brands, media agencies, creative agencies, ecosystem partners, and industry associations.
2. Lead and implement integrated marketing campaigns end-to-end, covering events, scaled education, partner upskilling, content marketing, email marketing, social media, press releases, client relationship management, pipeline management, and lead nurturing.
3. Independently own and lead strategic projects that require cross-functional collaboration, including sales, product, finance, and operations departments.
4. Collaborate closely with global and local APAC teams to foster synergy, acting as a strategic consultant to enhance business alignment and performance.
5. Analyze and optimize marketing channels, especially events, to extract insights, measure impact, and drive best practices.
6. Manage regular reporting on marketing initiatives and results, particularly for quarterly planning (OKRs), reporting (QBRs), and annual planning.
7. This role will be based in Singapore.

Qualifications

Minimum Qualifications

• 0-3 years of professional experience in marketing, communications, consulting, or business strategy.
• Ability to thrive in a fast-paced, agile, and often ambiguous growth environment.
• Good understanding of the business landscape and culture in APAC markets, with regional exposure.
• Strong relationship-building and leadership skills, with a collaborative mindset.
• Excellent communication skills, especially in cross-functional and global contexts, with experience working with stakeholders at all levels.
• Strong project management skills, with the ability to execute high-quality work efficiently.

Preferred Qualifications

• Proven experience in brands, media, advertising, or technology industries.
• Experience developing integrated marketing strategies and executing go-to-market plans, especially events.
• Passion for TikTok marketing and building initiatives from the ground up.

About TikTok

TikTok is the leading destination for short-form mobile videos. Our mission is to inspire creativity and bring joy. With headquarters in Los Angeles and Singapore, and offices worldwide, we foster a vibrant, innovative culture.

Why Join Us

We value creativity, curiosity, humility, and impact. Join us to create value, inspire others, and grow in a dynamic environment. We believe in doing great things together and embracing challenges as opportunities for innovation and learning.

Diversity & Inclusion

TikTok is committed to creating an inclusive environment that values diverse perspectives. We celebrate our differences and strive to reflect the communities we serve. Join us in fostering a space where everyone can thrive.