Analytics Manager

EssenceMediaCom; Singapore; On-site; USD 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a skilled Analytics Lead to drive data-driven insights and optimize campaign performance. This dynamic role involves leading a talented team, collaborating with stakeholders, and utilizing advanced analytics tools to deliver strategic recommendations. With a commitment to personal growth and a vibrant workplace culture, this opportunity is perfect for those passionate about data and media. Join a forward-thinking team that values innovation and fosters a sense of belonging, where your contributions will make a significant impact on client success.

Benefits

Career Development Opportunities

Wellbeing Programs

Engaging Workplace Culture

Flexible Working Hours

Qualifications

• 5-7 Jahre Erfahrung in der Datenanalyse, vorzugsweise im digitalen Medienbereich.
• Starke Kenntnisse in Messlösungen und Datenanalysetools.

Responsibilities

• Leitung des Analytics-Teams und Koordination mit Stakeholdern.
• Durchführung von Datenanalysen zur Generierung von Erkenntnissen.

Skills

Data Analysis

Excel

SQL

Python

R

Tableau

Problem-Solving

Communication

Education

Bachelor's degree in Statistics

Bachelor's degree in Business Analytics

Bachelor's degree in Economics

Bachelor's degree in Computer Science

Tools

Excel

SQL

R

Python

Tableau

Job description

About Media Futures Group:

The Media Futures Group (MFG) is a bespoke team within GroupM that delivers on our commitment to Google for a more strategic, creative, and integrated media approach established to drive better business results. The MFG team comprises best-in-class digital, offline, and integrated media experts who work together to enhance media’s contribution to Google’s business. MFG is powered by Essence, MediaCom, and other parts of GroupM globally. The team operates seamlessly across strategy, planning, investment, creative, business sciences, analytics, data, and technology. Our team members are world-class, committed to setting new standards in the media industry.

MFG is dedicated to the growth of our people, believing it unleashes the potential of Google’s business. We focus on wellbeing, values, behaviors aligned with our mission, and providing tools and systems to support career excellence. This is a team empowered by limitless possibilities.

About the role / Some of the things we’d like you to do:

1. Lead the Analytics team and coordinate with stakeholders on analytics agendas impacting campaigns, measurement frameworks, and campaign optimization.
2. Conduct thorough data analysis using various tools and software within MFG to generate insights and recommendations aligned with client needs.
3. Collaborate with internal stakeholders across disciplines and countries to understand client objectives, offering PoV and expertise in data and analytics, and identify opportunities for advanced analytics solutions.
4. Develop strategic recommendations based on insights and support the delivery of client reports.
5. Continuously improve project performance and processes by collaborating to develop new tools and solutions.

About yourself / Requirements:

1. Bachelor's degree in a related quantitative field (e.g., Statistics, Business Analytics, Economics, Computer Science).
2. 5-7 years of relevant experience in data analysis; digital media experience preferred.
3. Strong knowledge of measurement solutions and data analysis tools (e.g., Excel, SQL, R, Python, Tableau). Excel and SQL are non-negotiable, especially for experiments measurement.
4. Proficiency in statistical principles and their application to work tasks.
5. Excellent problem-solving skills and ability to analyze complex data sets.
6. Strong communication skills to present data-driven insights to both technical and non-technical audiences.
7. Ability to work independently and collaboratively, managing multiple projects effectively.
8. Passion for continuous learning and industry trend awareness in analytics.

What you can expect from us:

The MFG team comprises top-tier data and media experts worldwide, making it the most progressive and exciting team in advertising and media. We seek individuals whose values reflect our own: genuine, results-focused, daring, and insightful. We invest in your career, care for your wellbeing, and foster a fun, engaging workplace where you can truly be yourself and excel.

More about GroupM:

GroupM leads and shapes media markets with performance-enhancing media products and services powered by data and technology. Our global network enables collaboration across borders, providing opportunities for growth and development. We encourage innovation and support our talent to grow and succeed. Discover more at www.groupm.com. Follow us on Twitter @GroupMAPAC and on LinkedIn at https://www.linkedin.com/company/groupmworldwide.

About GroupM Singapore:

Operating in a dynamic environment, GroupM Singapore is at the forefront of digital transformation in media. With a vibrant industry and a mix of local and multinational clients, it is the ideal place to develop a career in media investment. We are an equal opportunity employer that values diversity and inclusion, celebrating the uniqueness of every individual and fostering a sense of belonging.