Airline Marketing Manager

Embraer; Singapore; On-site; SGD 70,000 - 90,000; Full time

Job summary

Embraer Asia Pacific is hiring an Airline Marketing Manager to enhance commercial aircraft sales in the Asia-Pacific region. This role involves market research, analysis, and developing strategic insights to maximize sales impact while collaborating closely with the marketing and sales teams. A degree in a relevant field and experience in the aviation industry are required, along with strong communication and analytical skills. Extensive travel is expected.

Qualifications

• Up to 5 years of experience in market analysis or product marketing in the aerospace/aviation industry.
• Fluent in English, proficiency in APAC region languages advantageous.
• Ability to work under tight deadlines in a multi-cultural environment.

Responsibilities

• Conduct market research to reinforce Embraer’s brand and product awareness.
• Analyze market metrics for new opportunities aligning with sales.
• Develop strategic marketing plans and support promotional marketing activities.

Skills

Market analysis

Communication skills

Presentation skills

Multi-cultural teamwork

Analytical skills

Knowledge of airlines business

Education

Degree in Engineering, Aviation, Business Administration, Economics

Tools

MS Office

Airline network planning software

Job description

Embraer Asia Pacific is seeking to recruit a Airline Marketing Manager for the Commercial Aviation Marketing team.

Reporting to the Marketing Director and supporting the Regional Sales Directors, you will maximise the potential impact of commercial aircraft sales campaigns within the Asia-Pacific region, specifically by developing comprehensive market awareness / understanding of potential applications of Embraer's products. Particular emphasis is placed on rigorous analysis and the development of market-forward perspectives in alignment with the team, as well as the established (corporate) planning processes and procedures.

Your main responsibilities include but are not limited to:

• Market influence: perform all necessary market research activities to establish which strategies best reinforce Embraer’s brand, product and service awareness in the region.

• Market prospecting: carry out the detailed analysis of all relevant macro and micro-level metrics to determine new market opportunities; nurturing them towards full-fledged business development cases, in alignment with the sales team prospection plan

• Market development: highlight the value of Embraer’s products in sales campaigns and help advance these towards contract definition phase.

• Operational efficiency: assure the optimum use and allocation of corporate marketing and intelligence resources.

Your activities include but are not limited to:

• Provide understanding and direction relating to aviation market trends, as well as key issues that will drive commercial aviation sales activity in the Asia-Pacific region.
• Enhance analytical and research tools required to perform critical airline market analysis activities.
• Assist in the mapping and improvement of internal processes within the company’s methodology.
• Assist in the creation of the annual Strategic Marketing Plan.
• Perform detailed bottom-up analysis of commercial airline operations in the Asia Pacific region, as to identify priorities and concentrations for the Marketing and Sales campaign pipeline.
• Prepare ad-hoc country and airline-specific studies as well as develop comprehensive presentation materials deemed to be high priority and / or high value as required.
• Develop and nurture external industry contacts as well as visit customers to present relevant analyses.
• Support local promotional marketing strategy priorities which may include messaging/ external communications, event planning / coordination and other promotional activities in support of the broader Strategic Marketing Plan.
• To run aircraft performance and economics analysis after familiarisation with Embraer software.

The position will offer the individual a great opportunity to join one of the world’s leading OEM’s with strong career prospects. It will allow the individual to enhance and strengthen their existing skills within a highly professional and experienced team.

The position is based in Singapore and will require extensive traveling.

Desired Skills & Experience

Qualification: Degree in Engineering, Aviation, Business Administration, Economics or equivalent.

We are seeking for a professional of up to 5 years of experience in market analysis, product marketing or sales engineering in the Aerospace/ Aviation industry.

Requirements:

• Has knowledge of airlines business, traffic, fleet, schedule and economic databases; air transport related data sets / statistical sources; fleet assignment and planning models; market intelligence resources including all manner of geo-political, demographic, economic and other critical macro-level information.
• Excellent presentation and communication skills.
• Able to work in a multi-cultural environment and often under very short deadlines.
• Personable and open-minded
• Fluent in English
• Proficiency using airline network planning software such as Sabre Market Intelligence, PaxIS, or similar will be advantageous
• Proficiency in additional APAC region languages is advantageous
• Proficient in MS Office (Word, Excel, and PowerPoint)