AI-First Growth & Demand Director, Regional Markets

Thomson Reuters; Singapore; Hybrid; SGD 320,000 - 538,000; Full time

Benefits offered by this job

Hybrid work model

Career development and growth

Wellbeing and flexible policies

Volunteer and social impact programs

Job summary

Thomson Reuters is seeking an AI-first marketing leader to build a scalable growth engine across Australia, New Zealand, Japan, Korea, Greater China, India, Southeast Asia, and the Middle East & North Africa. You will lead the regional growth and demand COE, owning the region's marketing pipeline target and reporting to the VP, Marketing, Asia and Emerging Markets.

You’ll design playbooks, automate campaigns, and drive a fast, data-driven strategy across markets using shared global platforms

Qualifications

• Customer obsession with insight, translate data into buyer needs and show results.
• Data-driven decision making with evidence, metrics and test-and-learn.
• Built or scaled centralised demand or growth across multiple markets.
• Led integrated, audience-led programs with sales, product marketing and partners.

Responsibilities

• Build and lead the growth and demand team; set priorities, resolve competing needs, manage budget and agencies.
• Own the marketing pipeline target from first touch to closed-won; align with sales and GMO.
• Set regional brand-to-demand strategy with segment and sales leaders; scale programs.
• Lead demand marketing to design programs for region's buying committees.
• Run always-on, full-funnel engine across content, paid, owned and social channels.
• Extend reach through partners with broad-based campaigns.
• Lead ABM for Enterprise; 1:1 and 1:few playbooks with sales; measure by revenue.
• Oversee performance marketing and regional websites; optimize pipeline and cost per opportunity.
• Use research and analytics to sharpen audiences and messaging; adjust budgets.
• Make the team AI-first and build data, automation and measurement foundations.

Skills

Customer obsession

Data-driven

Growth marketing leadership

AI-first marketing

Cross-market leadership

Stakeholder management

Tools

6sense

Eloqua

Salesforce

Power BI

Job description

Thomson Reuters is seeking an AI-first marketing leader to build a scalable growth engine across Australia, New Zealand, Japan, Korea, Greater China, India, Southeast Asia, and the Middle East & North Africa. You will lead the regional growth and demand COE, owning the region's marketing pipeline target and reporting to the VP, Marketing, Asia and Emerging Markets.

You’ll design playbooks, automate campaigns, and drive a fast, data-driven strategy across markets using shared global platforms