Senior Product Marketing Manager, Pricing & Packaging

Legora; Stockholms kommun; Hybrid; Confidential; Full time

Job summary

Legora is hiring a Senior PMM, Pricing & Packaging to own how Legora prices and packages the Legora aOS platform — translating the depth of a vertical legal operating system into commercial structures that make sense to the buyers who evaluate it. Pricing is where positioning meets revenue.

Legora isn't a seat-based horizontal tool priced like one — it's an operating system with agents, workflows, and practice-specific capability that different buyers value differently.

Qualifications

• 6–8+ years in product marketing, pricing, or monetization roles, with substantial time owning pricing or packaging strategy at scale.
• Deep experience pricing AI, SaaS, or workflow products for enterprise or professional services buyers — legal a strong plus
• Comfortable moving between quantitative rigor (pricing models, elasticity, willingness-to-pay) and clear, persuasive writing that sales and buyers can actually use
• A track record of shipping pricing or packaging changes that held up commercially and organizationally, not just on a whiteboard
• Demonstrated ability to partner with Finance and Sales leadership without losing sight of the buyer
• Exceptional writing. You should be able to point to something you've written and defend every word
• Operates with conviction in ambiguous environments and doesn't need a large support structure to produce great work

Responsibilities

• Pricing strategy: Own Legora's pricing architecture across segments — in-house legal teams and law firms — ensuring price reflects value delivered.
• Packaging architecture: Design and evolve how all Legora capabilities are bundled into packages that are easy for buyers to understand and easy for GTM to sell.
• New product monetization: Define pricing and packaging for product lines as they launch, in lockstep with the teams building them.
• Market & competitive intelligence: Collaborate with the competitive strategist on ongoing win-loss and competitive pricing analysis to keep our model sharp against how the market is evolving, particularly as AI-native pricing models mature.
• Sales enablement: Build the guidance, talk tracks, battlecards, and deal-desk tools that help sales price and structure deals with confidence, including for non-standard or strategic deals.
• Cross-functional alignment: Partner with Finance, Sales, RevOps, and Product leadership to land pricing changes without disrupting the pipeline or the field.
• Buyer research: Run willingness-to-pay and value-perception research across in-house and law firm buyers to keep pricing grounded in how they actually make decisions.

Skills

Pricing strategy

Packaging

Monetization

Willingness-to-pay

Sales enablement

Cross-functional collaboration

Buyer research

Job description

About Us

Legora is redefining how legal work gets done. Not built for lawyers, built with them. We work alongside the world’s best legal teams, who expect excellence, precision, and speed, and we hold ourselves to the same bar.

Our AI-native workspace lets legal professionals move faster, think more clearly, and operate with sharper precision. By analysing thousands of documents in minutes and powering end-to-end workflows, we cut through complexity, teams can focus on what matters: judgment, strategy, and outcomes.

1,000+ customers across 50+ countries trust us, including Cleary Gottlieb, Goodwin, Linklaters, White & Case, Dentons, and Barclays. We’ve scaled to $100M+ in ARR, with teams across Europe, North America and APAC, and continue to expand through acquisitions including Qura, Walter AI and Graceview.

We partner with world-class performers: including Aaron Judge and the New York Yankees, Ludvig Åberg (and his caddie), and campaigns featuring Jude Law.

Joining Legora means three things.

• We lean in: ownership over titles, outcomes over intentions.

• We fight for excellence: high standards, direct, ego-free feedback.

• We grow together: as a team and with our customers.

Mission before ego. Everyone contributes. No one coasts.

If you’re driven by impact, pace, and raising the bar. This is the place.

We are hiring a Senior PMM, Pricing & Packaging to own how Legora prices and packages the Legora aOS platform — translating the depth of a vertical legal operating system into commercial structures that make sense to the buyers who evaluate it.

Pricing is where positioning meets revenue. Legora isn't a seat-based horizontal tool being priced like one — it's an operating system with agents, workflows, and practice-specific capability that different buyers value differently. A GC evaluating in-house legal AI and a managing partner evaluating a firm-wide deployment aren't paying for the same thing, even when they're looking at the same platform. This role exists to make sure our pricing and packaging reflect that: capturing the value we create, staying legible to buyers and sales alike, and evolving as fast as the product does.

The ideal candidate has spent the better part of a decade in pricing, packaging, or monetization-focused product marketing at high-growth enterprise SaaS or AI companies. They think in frameworks and are equally comfortable building a willingness-to-pay model and writing the one-pager that explains a new package to the field. They know how to partner with GTM, Finance, and Product without letting any one function pull pricing in a direction the market won't bear.

What you'll do

• Pricing strategy: Own Legora's pricing architecture across segments — in-house legal teams and law firms — ensuring price reflects value delivered.

• Packaging architecture: Design and evolve how all Legora capabilities are bundled into packages that are easy for buyers to understand and easy for GTM to sell.

• New product monetization: Define pricing and packaging for product lines as they launch, in lockstep with the teams building them.

• Market & competitive intelligence: Collaborate with the competitive strategist on ongoing win-loss and competitive pricing analysis to keep our model sharp against how the market is evolving, particularly as AI-native pricing models mature.

• Sales enablement: Build the guidance, talk tracks, battlecards, and deal-desk tools that help sales price and structure deals with confidence, including for non-standard or strategic deals.

• Cross-functional alignment: Partner with Finance, Sales, RevOps, and Product leadership to land pricing changes without disrupting the pipeline or the field.

• Buyer research: Run willingness-to-pay and value-perception research across in-house and law firm buyers to keep pricing grounded in how they actually make decisions.

What you'll bring

• 6–8+ years in product marketing, pricing, or monetization roles, with substantial time owning pricing or packaging strategy at scale

• Deep experience pricing AI, SaaS, or workflow products for enterprise or professional services buyers — legal a strong plus

• Comfortable moving between quantitative rigor (pricing models, elasticity, willingness-to-pay) and clear, persuasive writing that sales and buyers can actually use

• A track record of shipping pricing or packaging changes that held up commercially and organizationally, not just on a whiteboard

• Demonstrated ability to partner with Finance and Sales leadership without losing sight of the buyer

• Exceptional writing. You should be able to point to something you've written and defend every word

• Operates with conviction in ambiguous environments and doesn't need a large support structure to produce great work

Legora is an Equal Opportunity Employer

At Legora, we believe great teams are built on diversity of thought and experience. We’re proud to be an equal opportunity employer and committed to creating an inclusive, high-performance culture where everyone can do their best work. We welcome people of all backgrounds and don’t discriminate based on race, color, religion, national origin, gender, gender identity or expression, sexual orientation, age, disability, veteran status, or any other characteristic protected by law.