Employer Brand Architect and Talent Attraction Leader

If Skadeförsäkring; Bergshamra; On-site; SEK 700,000 - 1,000,000; Full time

Job summary

If Skadeförsäkring in Stockholm (Bergshamra) seeks an Employer Branding Lead to own our employer brand and talent-attraction strategy across markets. You will create campaigns, content, and activation plans, partner with HR, Marketing and TA, and manage budgets to drive awareness and candidate quality.

You will combine strategic thinking with hands-on execution, measure impact with data, and adapt initiatives across Nordic and Baltic regions to strengthen If as an employer of choice.

Qualifications

• Experience developing employer branding and talent attraction strategies.
• Strong stakeholder management and influencing skills.
• Experience leading projects and cross-country collaboration.
• Excellent content creation for campaigns and channels.
• Data-driven with budget management and KPI measurement.
• Social media expertise (organic and paid).

Responsibilities

• Own and drive employer branding and talent attraction strategy.
• Develop and execute campaigns and content for awareness and engagement.
• Create content for social media, career sites, and campaigns.
• Manage Employer Branding budget and prioritize initiatives.
• Collaborate with Talent Acquisition, HR, Marketing and business stakeholders.
• Use data and KPIs to measure impact and improve results.

Skills

Employer branding strategy

Stakeholder management

Project leadership

Content creation

Social media management

Budget management

Data-driven decision making

Communication skills

Cross-functional collaboration

Education

Bachelor's degree in Communications/Marketing/HR

Tools

Canva

Job description

If Skadeförsäkring in Stockholm (Bergshamra) seeks an Employer Branding Lead to own our employer brand and talent-attraction strategy across markets. You will create campaigns, content, and activation plans, partner with HR, Marketing and TA, and manage budgets to drive awareness and candidate quality.

You will combine strategic thinking with hands-on execution, measure impact with data, and adapt initiatives across Nordic and Baltic regions to strengthen If as an employer of choice.