EMEA Wellbeing & Small Appliances Category Leader

Electrolux Group; Stockholms kommun; Hybrid; SEK 1,100,000 - 1,500,000; Full time

Benefits offered by this job

Flexible work hours

Hybrid work environment

Discounts on Electrolux products

Family-friendly benefits

Insurance policy plan

Extensive learning opportunities and a

Job summary

Electrolux Group in Stockholm, Sweden, invites applications for a commercially driven and entrepreneurial EMEA Category Manager to lead growth and profitability for a strategic product category across the region. You will drive portfolio strategy, pricing, launches, and cross-functional execution from our Stockholm headquarters.

This role requires strong financial acumen, international experience, and the ability to translate insights into sustainable growth across markets and channels.

Qualifications

• University degree in Business, Marketing, Economics, Engineering, or a related field.
• Strong financial and commercial acumen with experience managing business cases, profitability analysis, pricing, and investment decisions.
• Proven experience driving category growth, market share expansion, and profitable business outcomes.
• Strong understanding of Sales, Marketing, Product Management, and Finance.
• Experience in international and matrix organizations.
• Experience in manufacturing industries such as Home Appliances, Consumer Electronics, Automotive, or similar sectors is highly desirable.
• Strong analytical capability combined with strategic thinking and business judgment.
• Excellent stakeholder management, influencing, and communication skills.
• Fluent in English, written and spoken.

Responsibilities

• Monitor category sales, market share, profitability, and key business KPIs across the EMEA region.
• Identify performance gaps and define corrective actions to achieve business objectives.
• Lead annual budget planning, three-year business planning, forecasting, and performance management.
• Identify opportunities to optimize assortment, product mix, costs, and pricing to improve category performance.
• Define the regional portfolio strategy, range architecture, and GenPlan, ensuring alignment with global category priorities and regional market needs.
• Translate consumer, market, and competitive insights into actionable portfolio, innovation needs, and business development opportunities.
• Define New Product Introduction (NPI) ambitions, including business cases, target product positioning, feature requirements, and cost targets.
• Manage the regional product portfolio throughout the product lifecycle, including launches, maintenance/approvals in PRIME, and phase-out activities.
• Support product assortment decisions and range optimization initiatives (complexity reduction).
• Partner with Supply Chain on launches, availability, and stock risks.
• Partner closely with Sales, Marketing, Trade Marketing, and Commercial Areas to deliver successful product launches and category initiatives ensuring excellence in Go-to-Market execution from strategy through launch and commercialization.
• Align stakeholders around category priorities and act as the key category expert and strategic advisor within the regional organization.
• Continuously monitor market trends, consumer behavior, competitive dynamics, and emerging technologies.
• Translate insights into strategic recommendations and growth initiatives that strengthen category performance and market position.
• Identify new business opportunities, whitespace segments, and untapped growth potential across markets and channels.

Skills

Financial acumen

Commercial acumen

Category growth

Sales & Marketing alignment

Product & Finance knowledge

International experience

Matrix organization

Manufacturing sector experience

Analytical thinking

Stakeholder management

English fluency

Education

University degree in Business/Marketing/Economics/Engineering

Job description

Electrolux Group in Stockholm, Sweden, invites applications for a commercially driven and entrepreneurial EMEA Category Manager to lead growth and profitability for a strategic product category across the region. You will drive portfolio strategy, pricing, launches, and cross-functional execution from our Stockholm headquarters.

This role requires strong financial acumen, international experience, and the ability to translate insights into sustainable growth across markets and channels.