Country Manager, Flügger Sweden

Flügger group A/S; Göteborgs kommun; On-site; SEK 800 000 - 1 200 000; Full time

Job summary

A leading brand in the paint industry is seeking a Country Manager in Sweden. The role involves driving strategic development and commercial performance, leading sales teams, and building strong customer relationships. Ideal candidates have a proven record in B2B sales, especially in coating or building materials. This position offers the chance to shape a market and take ownership of a national brand.

Qualifications

• Proven track record in B2B sales within the paint, coating, or building materials industry.
• Experience leading sales teams to achieve commercial excellence.
• Strong strategic planning and data-driven decision-making skills.

Responsibilities

• Develop and execute market strategies across B2B and consumer segments.
• Lead, coach, and develop high-performing sales teams.
• Optimize store network and key accounts to grow profitability.

Skills

B2B sales experience

Leadership

Strategic planning

Customer relationship management

Job description

Are you an experienced sales leader with a passion for building strong customer relationships and driving commercial success? Do you have deep experience in B2B sales within the paint/coating industry, building materials industry or similar? And are you ready to take ownership of a national market and shape the future of a leading brand? If yes, this is your opportunity.

Your Mission

As Country Manager at Flügger, you’ll be responsible for the strategic development and commercial performance of our Swedish market. You’ll be stepping into a business that has turned challenges into opportunities — delivering growth in the latest quarter. A business full of good energy, loyal customers, and skilled employees, operating in a market that leaves reason for optimism. Also, you’ll be leading one of Sweden’s largest paint brands, which ranked #1 in unaided brand awareness in this summer’s market survey.

Reporting directly to the SVP of Commercial Nordic you’ll lead the expansion of our footprint, increasing profitability, and strengthening our relationships within different customer segments including painters, decorators, dealers, and consumers.

You’ll oversee both our own stores and our B2B sales force, ensuring they deliver great results and customer experiences. From market planning and budgeting to team development and key account management, you’ll be at the heart of our growth strategy.

What You’ll Be Driving

Your role will span across leadership, strategy, and execution. You’ll:

• Develop and execute market strategies across B2B and consumer segments.
• Build and sustain solid customer relationships to grow profitability.
• Lead, coach and develop high-performing sales teams.
• Own the responsibility for large accounts.
• Collaborate internally and externally and contribute actively to the Nordic collaboration in Commercial.

What We Hope You Will Bring

You’re a senior sales professional with a proven track record in B2B environments—especially within the paint, coating, building materials sectors or similar. You understand how to nurture long-term customer relationships and know what it takes to lead a team to commercial excellence.

You’re comfortable with strategic planning, hands-on leadership, and making data-driven decisions. You thrive in dynamic environments and are ready to take ownership of a national market.

How Your Success Is Measured

Your performance will be evaluated across key metrics including:

• Revenue and gross profit growth
• Optimization of store network and key accounts
• Market share and customer satisfaction
• Employee engagement and team development
• Operational efficiency and budget adherence

Why Join Us?

When asked what he has valued the most about working at Flügger, our former Country Manager, Johannes, says: “The relationships. Both the internal ones in the Swedish team and the collaboration with Danish HQ, but also the relationships with our customers, which are so important.”

This is more than a leadership role—it’s a chance to shape a market, build a legacy, and work alongside a visionary executive team. You’ll have the autonomy to make bold decisions and the support to execute them. If you’re ready to lead with purpose and drive meaningful impact, we’d love to hear from you!

Apply by November 16, 2025 - Interviews are conducted on a continuous basis, and we will hire once we find the right candidate.

Questions? Contact Anders Klamer, [e-mail], [phone]

In Flügger, we look solely at the combination of personal and professional qualifications when assessing a candidate’s eligibility. We value diversity in people, where everyone has the freedom to be themselves with equal opportunities.

Flügger group is an internationally listed company with a turnover of approx.than DKK 2.2 billion. and approx. 1700 employees across borders. About 500 of these work in Denmark. Our job is to develop, produce, market and sell paints, wood protection, wallpaper, painter's tools and much more in a professional quality while also helping our customers find the best solutions. We are not satisfied until our customers are satisfied.