Social Media Manager

InterContinental Hotels Group; Saudi Arabia; On-site; SAR 150,000 - 200,000; Full time

Job summary

An established industry player is seeking a dynamic Social Media Manager to enhance their online presence. In this exciting role, you will develop and implement engaging content strategies across platforms like Instagram and TikTok. You will collaborate with influencers, analyze engagement data, and foster community loyalty through innovative initiatives. If you have a passion for social media, a creative mindset, and the ability to thrive in a fast-paced environment, this is the perfect opportunity for you to make a significant impact on brand engagement and visibility.

Qualifications

• 2+ years of experience in marketing with a focus on social media.
• Proven track record in managing social media platforms effectively.

Responsibilities

• Develop and manage social media content across platforms like Instagram and TikTok.
• Track and report on social media campaign performance and engagement.

Skills

Social Media Management

Communication Skills

Creativity

Analytical Skills

SEO Knowledge

Education

Bachelor's Degree in Marketing or related field

Tools

Google Analytics

Sprout Social

Canva

Adobe Creative Suite

Job description

Key Responsibilities

Social Media Management:
Develop, implement, and manage social media content across various platforms (Instagram, TikTok, Snap).

1. Create and schedule engaging posts that align with brand voice and resonate with target audiences.
2. Monitor social media trends, analyze engagement data, and adjust strategies to maximize reach and interaction.
3. Respond to customer inquiries and comments on social media in a timely and professional manner.
4. Collaborate with influencers and brand ambassadors to enhance social media presence.

Brand and Community Engagement:

1. Build and maintain relationships with media outlets, bloggers, and influencers to generate positive media coverage.
2. Develop community engagement initiatives to foster brand loyalty and advocacy.
3. Work with cross-functional teams to align communications with overall business goals and objectives.

Analytics and Reporting:

1. Track, analyze, and report on the performance of social media campaigns, content, and communications efforts.
2. Use data to make informed recommendations for improving engagement and brand positioning.

Requirements

2 Years experience in Marketing as Social Media skill set
Proven experience in social media management
Strong understanding of social media platforms, trends, and analytics tools (e.g., Google Analytics, Sprout Social).

1. Excellent written and verbal communication skills (Arabic and English)
2. Creative mindset with the ability to generate fresh ideas for content.
3. Ability to work independently and as part of a team in a fast-paced environment.
4. Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
5. Knowledge of SEO and content marketing is an advantage.