Social Media & Influencer Marketing Specialist

Gaddaha; معهد تدريب المديرية العامة للسجون بالمنطقة الشرقية; On-site; SAR 150,000 - 200,000; Full time

Job summary

A leading company in the Eastern Province seeks a Social Media & Influencer Marketing Specialist to join a dynamic marketing team. This role involves planning creative campaigns, managing influencer partnerships, and optimizing content across Instagram and TikTok for their brands. Candidates should have a relevant bachelor’s degree and a minimum of two years experience in social media marketing. Strong organizational skills and a knack for digital trends are essential for success.

Qualifications

• Minimum 2 years of hands-on experience in social media or influencer marketing.
• Strong understanding of Instagram and TikTok formats and trends.
• Experience identifying and working with influencers and digital creators.

Responsibilities

• Assist in planning and executing social media campaigns.
• Manage daily content calendars for Instagram, TikTok, and other platforms.
• Track influencer content performance and manage partnerships.

Skills

Marketing

Social Media Management

Content Planning

Influencer Engagement

Communication

Organizational Skills

Education

Bachelor’s degree in Marketing, Communications, or related field

Tools

Social Media Tools

Canva

CapCut

VN

Job description

Social Media & Influencer Marketing Specialist

Social Media & Influencer Marketing Specialist

Job Title: Social Media & Influencer Marketing Specialist

Reports to: Marketing Director

Employment Type: Full-time

Job Title: Social Media & Influencer Marketing Specialist

Reports to: Marketing Director

Location: Dammam – On-site

Employment Type: Full-time

Overview:

We’re looking for a digitally savvy, highly organized Social Media & Influencer Marketing Specialist to join our growing marketing team. You’ll work closely with the team on creative campaigns, day-to-day content planning, influencer activations, and brand partnership initiatives across our three brands — LOCA, Blink, and Kind.

This role is ideal for someone who’s hands-on, detail-oriented, and plugged into the latest in social trends, creator culture, and content innovation — someone who thrives in a collaborative, fast-paced environment.

Key Responsibilities:

●Assist in planning and executing creative social media campaigns in collaboration with the marketing team

●Manage and maintain daily content calendars across Instagram, TikTok, and other platforms

●Schedule and publish posts, Reels, and Stories using social planning tools

●Coordinate with designers and writers to ensure all content aligns with each brand’s tone and style

●Manage influencer outreach and brand partnerships

●Draft influencer briefs and coordinate timelines, payments, deliverables, and agreements

●Track influencer content performance, usage rights, and reporting metrics

●Identify and research potential creators and brand partners for future collaborations

●Monitor platform trends, algorithm updates, and emerging creator talent

●Respond to audience interactions, DMs, and comments

●Regular social media and influencer marketing performance reports and learning recaps

Requirements:

●Bachelor’s degree in Marketing, Communications, or a related field

●Minimum 2 years of hands-on experience in social media or influencer marketing

●Strong understanding of Instagram and TikTok formats, best practices, trends, and creator culture

●Excellent organizational and communication skills

●Experience identifying and working with influencers and digital creators

●Comfortable collaborating in a small, agile team

●Ability to manage multiple tasks and timelines simultaneously

Preferred Qualifications:

●Experience in the beauty industry or with a marketing/advertising agency is encouraged but not required

●Familiarity with social media tools for scheduling and reporting

●Basic editing or design skills (e.g., Canva, CapCut, VN)

●Understanding of brand partnerships and influencer platforms/tools