Shopper Marketing Manager

Inspire Selection | Recruitment Agency; Saudi Arabia; On-site; SAR 150,000 - 200,000; Full time

Job summary

A leading company in the F&B sector is on the lookout for an experienced Shopper Marketing Manager to spearhead strategic marketing initiatives. This role involves developing and executing shopper marketing strategies that align with business goals while leveraging shopper insights and market trends. The ideal candidate will have a strong background in the FMCG industry, particularly in sales, and possess excellent analytical skills. Join this innovative firm and play a pivotal role in driving impactful marketing campaigns that enhance brand visibility and consumer engagement.

Qualifications

• 8+ years in FMCG, preferably in F&B sector.
• Strong numerical skills and data-driven decision-making.

Responsibilities

• Develop and implement shopper marketing strategies.
• Collaborate with sales and marketing teams for integrated plans.
• Track and analyze effectiveness of marketing programs.

Skills

Shopper Marketing Strategies

Data Analytics

Market Trends Analysis

Budget Management

Relationship Building

Education

Bachelor's/Master's in Business Administration

Tools

MS Excel

Job description

My client, a leader in the F&B sector, is seeking an experienced Shopper Marketing Manager to drive strategic marketing initiatives.

Key Responsibilities

• Develop and implement shopper marketing strategies aligned with business goals.
• Collaborate with sales, brand marketing, and category management teams to create integrated marketing plans.
• Utilize shopper insights, market trends, and data analytics to develop targeted campaigns.
• Execute in-store displays, POS materials, digital activations, and promotions.
• Manage budgets effectively to maximize ROI.
• Build and maintain strong relationships with key retailers, developing joint business plans.
• Track and analyze the effectiveness of shopper marketing programs, adjusting strategies as needed.

Qualifications & Experience

• Minimum 8 years of experience in the FMCG industry, preferably F&B.
• Background in sales is a plus.
• Bachelor&aposs/Masters degree in Business Administration.
• Strong numerical ability and proficiency in MS Excel.

???? Location: Jeddah, Saudi Arabia

Budget: SAR 22,000 plus benefits

Thank you for your application. Only suitable candidates will be contacted.

Please note that by applying to this role, your profile will be searchable in our database. Our Recruiters will contact you should another suitable role become available.

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