Senior Sales Enablement Manager

Lucidya; Saudi Arabia; On-site; SAR 200,000 - 300,000; Full time

Job summary

A leading tech company in Saudi Arabia is seeking a Senior Sales Enablement Manager to oversee the management of sales enablement programs. This role involves designing training materials, managing the sales enablement tools, and collaborating with various teams to enhance sales performance. Ideal candidates will have a background in program management and instructional design, with a focus on driving measurable improvements in sales effectiveness.

Qualifications

• Proven experience in developing sales enablement programs.
• Strong understanding of instructional design methodologies.
• Ability to manage multiple stakeholders effectively.

Responsibilities

• Own and manage the development of sales enablement programs.
• Design, deliver and implement Sales training materials.
• Produce engaging training materials that align with brand standards.

Skills

Program management

Instructional design

Content development

Training delivery

Stakeholder coordination

Sales process optimization

Tools

LMS

CRM

Job description

Job Summary

The Senior Sales Enablement Manager is responsible for overseeing the end-to-end management of sales enablement programs, from scoping and analysis of current process, identifying improvement areas, designing, developing and implementing training material and courses to the team and assessing ROI while following through on implementation. The role equips the sales team with the knowledge, skills, and resources needed to succeed, driving measurable improvements in sales performance.

This role combines program management, instructional design, content development, training delivery, and stakeholder coordination. The Senior Sales Enablement Manager will work closely with Commercial leadership, Marketing, and Product teams to align enablement efforts with business objectives and establish best practices that elevate the sales organization. It is an individual contributor role with significant business impact, reporting directly to the Chief Commercial Officer.

Duties and Responsibilities

• Own and manage the development of sales enablement programs for Account Executives, Sales Development Representatives, Solution Consultants and Customer Success teams.
• Design, deliver and follow through on implementation of Sales training material using instructional design and the 70/20/10 methodologies
• Produce and manage engaging training materials (storyboards, playbooks, presentations, guides, eLearning) in line with brand standards.
• Build and maintain a live ROI tracker of the training implementation to demonstrate effectiveness of the delivery while directly impacting the business KPIs.
• Collaborate with subject matter experts (SMEs) and stakeholders to ensure training content is accurate and relevant.
• Maintain training materials through regular reviews and updates.
  Support the development of best practices, policies, and processes to improve sales performance and optimize the sales process.
• Attend monthly business review meetings to assess effectiveness of training implementation and address new gaps when they arise.
• Partner with sales and marketing to create impactful enablement content (playbooks, battlecards, buyer-facing collateral).
• Manage and optimize sales enablement tools (LMS, content management, CRM).