Senior Officer Social Media

Riyadh Air | طيران الرياض; Riyadh Region; On-site; SAR 60,000 - 100,000; Full time

Job summary

An innovative national airline is seeking a talented social media marketer to redefine air travel's digital presence. This exciting role involves developing and executing social media strategies, managing campaigns, and creating engaging content that resonates with a diverse audience. Collaborating with internal teams and external influencers, you will ensure consistent branding and messaging while optimizing performance across platforms. If you're passionate about content creation and community management in a fast-paced environment, this is your chance to make a significant impact in the aviation industry.

Qualifications

• 4+ years of experience in social media marketing, preferably in aviation or travel.
• Proven track record in managing social media accounts across various platforms.

Responsibilities

• Drive implementation of social media strategies aligned with marketing goals.
• Plan and execute campaigns, monitor trends, and engage with followers.

Skills

Social Media Marketing

Content Creation

Community Management

Communication Skills

Campaign Management

Education

Bachelor's Degree

Tools

Facebook Ads Manager

Google Ads

Social Media Management Tools

Job description

Riyadh Air (RX), headquartered in the Saudi Capital, is the new national airline that’s shaping the future of flying. It seeks to lead the aviation industry by transforming Saudi Arabia into a global aviation and trade hub – a digitally native airline that will connect the kingdom to more than 100 destinations.

About The Role

Are you ready to redefine the future of air travel and elevate RX’s digital presence across social media platforms?

This dynamic role will see you drive the implementation of social media strategies aligned with our marketing goals, manage campaigns to grow our presence, and create engaging content in both Arabic and English that resonates with our diverse audience.

You will ensure consistent branding and messaging across platforms, collaborating with internal stakeholders, content creators, influencers, and external agencies to optimise performance and foster a positive online community.

Your responsibilities will include planning and executing campaigns, monitoring social media trends, and engaging directly with followers.

You will also stay on top of industry developments to identify growth opportunities while working to improve the performance of our social media initiatives.

In addition, you will measure and report on the effectiveness of social media efforts, providing valuable insights to support continuous optimisation.

If you thrive in a fast-paced, customer-focused environment and are passionate about content creation, community management, and driving social media innovation, this is your opportunity to make a lasting impact.

About You

Degree qualified, you must demonstrate at least 4 years of experience in social media marketing, ideally within the aviation or travel industry.

You are expected to have proven experience in managing social media accounts across platforms such as Facebook, Instagram, X, LinkedIn, TikTok, and Snapchat, with a strong understanding of their unique requirements.

We’d love to hear from you even more if you are proficient in using social media management tools and familiar with advertising tools such as Facebook Ads Manager and Google Ads.

Further, expertise in the global and local creator and influencer landscape, as well as excellent communication and writing skills, will be highly valued.

This is your opportunity to make a lasting impact in a dynamic, digital-focused environment at Riyadh Air.

Please submit your application by clicking on the Apply button. Our Talent Acquisition team will be reviewing applications shortly.