Senior Brand & Creative Content manager

Calo Inc; Riyadh; Hybrid; SAR 60,000 - 100,000; Full time

Job summary

Join a forward-thinking company that is revolutionizing healthy eating! As a Senior Brand & Creative Content Manager, you will blend strategic vision with creative execution, shaping the brand identity across multiple regions. This hybrid role offers the chance to lead innovative campaigns, collaborate with diverse teams, and engage audiences through compelling content. If you're passionate about making healthy choices accessible and have a knack for storytelling, this is the perfect opportunity to make a significant impact while working in a dynamic environment.

Benefits

Flexible working hours

Health insurance

Professional development opportunities

Team-building events

Remote work options

Free meals

Wellness programs

Qualifications

• Experience in brand management and creative content development.
• Proven ability to lead campaigns and collaborate with diverse teams.

Responsibilities

• Develop and refine brand identity and messaging across platforms.
• Lead content creation for campaigns and events to enhance brand visibility.

Skills

Brand Strategy

Creative Leadership

Content Marketing

Cross-Functional Collaboration

Communication

Education

Bachelor's Degree in Marketing or related field

Master's Degree (preferred)

Tools

Adobe Creative Suite

Social Media Platforms

Content Management Systems

Job description

About Calo

Launched in Bahrain in November of 2019, Calo is on a mission to make healthy easy. We’re a team of dedicated people driving this mission by providing better, faster, and cheaper ways to access food through technology.

Role Overview

We’re looking for a Senior Brand & Creative Content manager to join Calo’s central marketing team. This hybrid role blends high-level brand strategy with creative leadership. You will be responsible for shaping and evolving Calo’s brand identity across multiple countries, verticals, and product lines, ensuring that everything we produce from campaigns to visuals to content reflects our mission to make healthy easy. If you’re equally comfortable brainstorming a killer brand campaign and directing its content and assets production, this could be the role for you.

Role Responsibilities

• Brand Strategy & Custodianship
  
  • Continuously develop and refine Calo’s brand identity, voice, and messaging to ensure consistency across all platforms, verticals and regions
  • Evolve the brand guidelines and collaborate with local marketing teams to adapt for cultural nuances while maintaining a unified brand presence
  • Oversee brand awareness and equity initiatives, measuring success through brand health metrics and customer feedback and consumer insight
    
• Content Marketing & Winning Big in Events
  • We want you to dream up content and event engagement that puts Calo on everyone’s radar. It could be short-form videos or epic long-form pieces, a quirky podcast or something totally off the wall, whatever grabs attention and keeps people talking about Calo. You’ll lead these projects from idea to launch, work with local teams to bring them to life, and continuously measure what’s working so we can do more of it. Our main goal? Generate buzz, build brand love, and keep Calo front and center wherever our audience hangs out.
    
• Creative Leadership & Execution
  
  • Lead the creation and execution of high-impact campaigns and communications, including visuals, copy, and integrated marketing initiatives
  • Collaborate closely with in-house and external content creators and agencies to produce engaging content that resonates with Calo’s values and audiences
  • Set high standards for design, storytelling, and brand experiences. Be the go-to person for creative approvals across multiple verticals (Calo Core, Retail, Kids, etc.)
    
• Cross-Functional Collaboration
  
  • Work with local MP GMs, product teams, and food teams to align brand strategies with overall business goals
  • Partner with PR and media relations teams to ensure consistent messaging and strong brand representation in public channels
  • Introduce and champion systems, processes, and modes of cooperation that elevate our decentralized marketing model, ensuring alignment across all locations
    

Ideal Candidate

• Strategic but Hands-On: Able to develop big-picture brand strategies and execute them with tangible, creative outputs
• Customer-Obsessed: Takes time to understand user behaviors, motivations, and pain points, and translates them into remarkable brand experiences
• Proven Track Record: Has led cross-functional brand or creative teams, managed large-scale campaigns, and maintained brand consistency across multiple channels
• Strong Communicator & Collaborator: Skilled at working with diverse stakeholders, local GMs, product leads, external agencies and aligning them around a shared brand vision
• Ownership Mindset: Views challenges as opportunities, remains resilient under pressure, and embodies Calo’s mission to make healthy easy
• Culture Builder: Promotes a culture of innovation, teamwork, and performance