Senior Associate Culinary Manager.

Basamh Group; Jeddah; On-site; SAR 30,000 - 70,000; Full time

Job summary

An innovative firm is seeking a dynamic individual to lead culinary demonstrations and engage with chef communities. This role involves designing and executing product demos, enhancing customer satisfaction, and fostering partnerships within the culinary industry. The ideal candidate will have a strong background in culinary arts, excellent communication skills, and the ability to manage multiple projects. Join a collaborative team that values growth and creativity, and make a significant impact in the culinary world while enjoying a supportive work environment that prioritizes personal and professional development.

Benefits

Professional Development Opportunities

Interactive Training Sessions

Access to Online Resources

Supportive Work Environment

Qualifications

• 2-5 years in culinary arts or food product development.
• Experience in customer engagement and event planning.
• Strong background in managing culinary partnerships.

Responsibilities

• Lead product demos and engage with chef communities.
• Design demo sessions and track customer satisfaction.
• Plan strategic culinary partnerships and organize expos.

Skills

Microsoft Office Suite

Project Management

Communication Skills

Customer Engagement

Creative Thinking

Organizational Skills

Leadership Skills

Culinary Demonstrations

Education

Bachelor’s Degree in Culinary Arts

Bachelor’s Degree in Food Science

Bachelor’s Degree in Business

Bachelor’s Degree in Marketing

Tools

Digital Tools for Content Creation

Job description

About company:

At Basamh Group, our mission is to grow people and companies, empowering individuals and fostering collaborative relationships to achieve sustainable success. With over 75 years of experience, we have built a diverse portfolio of companies that drive innovation and deliver consumer-focused solutions. Basamh Trading Company leads in retail distribution, GoodyCo specializes in marketing and brand building, Specialized Food Services excels in HORECA distribution, and Thokoman Foods, our manufacturing company based in South Africa, ensures high-quality production. Together, these entities form a robust ecosystem dedicated to building powerful brands and services across the MEA region.

Guided by our core values of true ownership, passion to grow, transparency and family spirit, we are committed to establishing long-term partnerships with our people and all those we work with. Headquartered in Jeddah, Saudi Arabia, we strive to be a leading, innovative brand builder and distributor, staying true to our purpose and values as we continue to strengthen and expand our network. Through this commitment, we aim to build a legacy for home grown successes, inspiring generations of future leaders to come.

Job Review:

Lead efforts to support value delivery for customers through product demonstration and distributor engagement through direct engagement, trainings, events and partnerships.

Building Expert Hubs

1. Engage with Chef's Communities

• Actively participate in chef-focused communities to build relationships and gather insights on their challenges and needs.
• Design surveys and organize focus groups to better understand their struggles and what they need for enhanced collaboration.
• Utilize insights to help GCS (likely referring to a culinary or business unit) provide value by improving products or services that cater to these needs.
• Attend industry events to expand GCS networks and deepen relationships within the culinary world.

1. Support Value Proposition Team

• Assist the value proposition team in upgrading sensory panel profiles (ensuring these panels are more representative of diverse tastes, regions, etc.).
• Help in continuously expanding the sensory contacts pool, ensuring GCS can engage with chefs and culinary professionals across a wider region and channel.

Customer Demo / Training

1. Designing Demo Sessions

• Create a well-defined demo session process involving recipe ranges that are aligned with customer needs.
• Prepare training materials and a technical guide to ensure customers have resources post-session for continued learning.

1. Tracking Customer Satisfaction

• Establish a system to track customer feedback and satisfaction after demos and training.
• The goal is to scale up demos by continually improving the process, with the ultimate objective of strengthening the direct connection between GCS and the market.

Support GCS Team with Communication Content

• Provide content creation support by ensuring culinary messaging across all channels, aligning with both brand objectives and culinary authenticity. This could include recipe development, food trends, or other culinary initiatives.

Institutional Partnerships

1. Plan & Execute Strategic Partnerships

• Identify and plan strategic culinary partnerships that will enable chefs and culinary communities to engage with GCS.
• The objective is to establish GCS as a trusted partner within the culinary world, demonstrating how GCS can enhance chefs' work and the broader culinary community.

Culinary Expo Lead

1. Leading Expo Design & Organization

• Take the lead in designing the overall concept of culinary expos, including the creation of menus, demos, tools, and other related activities.
• Invite influential chefs and industry leaders to participate in the expo, using the event to build relationships with distributors and customers.
• Use the expo to showcase GCS's offerings and enhance brand recognition through interactive, chef-driven engagement.

Minimum Requirements:

Education

• Bachelor’s Degree in Culinary Arts, Food Science, Business, Marketing, or a related field.

Experience

• 2–5 years of professional experience in culinary arts, food product development, or a related role.
• Proven experience in customer engagement, including demos, training, or workshops.
• Experience in event planning and organizing culinary expos or related events.
• Strong background in managing external partnerships, especially within the culinary industry (chefs, distributors, etc.).

Skills

• Proficient in Microsoft Office Suite (Excel, Word, PowerPoint).
• Strong project management skills with the ability to handle multiple initiatives simultaneously.
• Excellent communication skills, both written and verbal, with the ability to create training materials and conduct demos.
• Ability to analyze customer feedback and track satisfaction levels.
• Creative thinking and innovation in culinary demonstrations and customer engagement.
• Detail-oriented with excellent organizational skills.
• Strong leadership and interpersonal abilities, capable of working collaboratively with internal teams and external stakeholders.
• Familiarity with digital tools and platforms for content creation and customer tracking.

Languages

• Arabic
• English

Working Environment (what we offer)

At Basamh Group, we pride ourselves on attracting talented individuals by offering dynamic and rewarding professional opportunities that inspire growth and innovation. We are deeply committed to fostering a culture of growth by enabling our people’s continuous development in their personal and professional journeys. From hands-on learning experiences and access to comprehensive online resources to interactive classroom training and personalized coaching from our seasoned experts, we provide the tools and support needed to unlock potential and drive success.

Living our core value of family spirit, we cultivate a working environment where every individual feels valued, supported, and empowered to thrive. By nurturing a workplace that prioritizes well-being, inclusivity, and growth, we ensure that our employees not only contribute to our collective success but also find fulfillment and pride in being part of the Basamh Group family.