Sales Executive - Groups & Corporate Job Description
Primary Responsibilities:
Client Acquisition: Prospect and identify potential corporate clients, organizations, or large groups who may need the company’s products or services. Use networking, cold-calling, and other lead-generation methods to generate business opportunities. Attend industry events, conferences, or networking meetings to expand the client base.
Relationship Building: Establish and maintain strong relationships with key decision-makers within corporate clients, including senior executives, HR managers, procurement officers, etc. Act as the primary point of contact for corporate accounts, handling inquiries and addressing any concerns. Regularly check in with clients to nurture long-term relationships and ensure client satisfaction.
Sales Presentations and Negotiations: Prepare and deliver customized sales presentations to corporate clients and large groups, showcasing how the company’s products or services can meet their needs. Negotiate pricing, terms, and conditions in a manner that benefits both the company and the client while adhering to company policies. Close sales deals by aligning the company's offerings with the specific requirements of the client.
Market Research and Analysis: Conduct thorough research on potential corporate clients to understand their business needs, pain points, and industry trends. Monitor competitor activities and market trends to stay ahead of the curve and adjust sales strategies accordingly.
Contract and Proposal Management: Prepare detailed proposals and contracts for corporate clients, ensuring all terms are clear and mutually agreed upon. Ensure that all contracts are compliant with the company’s legal and financial standards.
Collaboration with Internal Teams: Work closely with other departments, including marketing, customer service, and product development, to ensure that client needs are met. Provide feedback from clients to internal teams to improve product offerings or services.
Sales Targets and Reporting: Meet or exceed sales targets and quotas, reporting regularly on sales performance to managers. Keep accurate records of sales activities, client meetings, and progress using CRM software.
Skills and Qualifications:
Communication Skills: Excellent verbal and written communication skills to present ideas and negotiate deals effectively.
Negotiation Skills: Ability to negotiate pricing, terms, and services effectively to close high-value sales.
Industry Knowledge: Familiarity with the industry or market in which the company operates, along with an understanding of corporate needs and challenges.
CRM Proficiency: Experience with customer relationship management (CRM) software to track leads, contacts, and sales opportunities.
Problem-Solving: Ability to identify issues and offer appropriate solutions to clients.
Time Management: Strong organizational skills to handle multiple client accounts and sales processes.
Performance Metrics:
Sales Revenue/Quota: Achieving or exceeding sales targets or quotas.
Client Retention Rate: Maintaining and growing relationships with existing corporate clients.
Lead Conversion Rate: The percentage of leads converted into actual sales.
Customer Satisfaction: Ensuring that corporate clients are satisfied with the product or service, potentially leading to repeat business or referrals.