Retail Environment Manager

Colgate-Palmolive; Jeddah, Makkah Al Mukarramah; On-site; SAR 60,000 - 90,000; Full time

Job summary

Colgate-Palmolive is looking for a strategic individual to drive trade segmentation and channel strategies in Jeddah. The ideal candidate will have a Sales/Marketing background with at least 3 years of related experience. You will be responsible for optimizing distribution and maximizing sales growth opportunities. Get ready to play a pivotal role in a globally recognized company focused on innovation and sustainability. Join us and help shape a healthier future for everyone!

Qualifications

• Minimum 3 years experience in Customer Trade / Retail / Marketing.
• Other relevant CD / Marketing experience.

Responsibilities

• Develop trade segmentation and Go to Market Strategy.
• Lead the development of a channel strategy for sales growth.
• Establish KPIs for retail environments and track performance.
• Contribute to effective business planning for channels and accounts.

Skills

Sales

Marketing

Trade Strategies

Data Analysis

Business Planning

Education

Sales/ Marketing Degree or equivalent qualification

Job description

Relocation Assistance Offered Within Region

Job Number #166917 - Jeddah, Jeddah, Kingdom of Saudi Arabia

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

Key Responsibilities:

Go to Market Strategy

• Develop trade segmentation and Go to Market Strategy which defines the role of service providers, identifies the pricing flow for key SKUs, and ensures distribution and coverage are optimized in each channel at the lowest possible cost
• Coordinating with Customer Management and Consumer Insights the segmentation and validation of retail environments based on shopper profiles
  
  

Channel Strategy

• Assessment of CP and Category performance by channel, strategy definition and objective setting
• Leading the development of a channel strategy which seeks to exploit incremental sales growth opportunities in existing, emerging and new retail environments
• Establishing objectives and KPIs for all categories and retail environments and ensuring tracking mechanisms are in place and utilized
• Anticipating, predicting, and proactively responding to competitive moves and tactics in the channel, and in store programs, while benchmarking CP share of voice/activities in-store
• Tracking, reviewing and modifying channel and account plans to ensure Colgate is driving consumption off the shelf cost effectively and brand objectives are achieved within channel and customer P&L guidelines
• Conducting pre and post analyses of customer and channel promotions, developing a library of performance history, and adjusting business plans based on results to drive improved return on investment in all types of trade spending
• Adapt Category Promotion activity grid by RE and identify activities to grow the RE and customer
• Manage the GTN investment for the retail environment (TPR’s, PPR’s, Business Builders Direct and Indirect) and develop a RE investment strategy and track KPI goals on pay for performance basis
  
  

5P&RE Strategy

• Develop the RE strategy and Define the 5P strategy and tactics by Retail Environment and channel
• Applying shopper and trade insights and performance assessment to develop recommendations for product, pricing, promotion, placement and POP Media by retail environment
• Develop 5P’s communication tools and supply CDT and instore staff with user-friendly guidelines for management and execution of 5P strategies/tactics by retail environment
• 5P tracking and monitoring with recommendation of corrective action to CDT’s if required
  
  

Commercial Planning

• Contribute to effective business planning by helping develop channel and account- specific strategies and in-store programs which deliver the brand and channel budget, and managing risks and opportunities
• Identify and activate RE Growth Initiatives and work together with Shopper Marketing on relevant shopper programs
• Consolidate the customer needs / grid by Country RE for inputs in commercial plans and provide retailer perspective in commercial process
• Identify gaps and solutions by RE in monthly Commercial Meetings
• Objective setting, activity coordination and spending
• Coordinating the planning and execution of channel and account activities and communicating plans to the relevant channel/account/geographic teams and Field Sales force on time and accurately
• Optimizing resources and leveraging trade spending among channel : customers, geographies, categories, and brands/products given Colgate's strategic direction, and ensuring fair and equitable resource allocation between customers
  
  

Minimum Qualifications :

• Sales/ Marketing Degree or equivalent qualification
• Minimum 3 years experience in Customer Trade / Retail / Marketing
• Other relevant CD / Marketing experience
  
  

Our Commitment to Diversity, Equity & Inclusion

Achieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve —and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect and have the support of leadership to impact the business in a meaningful way.

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.