Provide professional support in Public Relations programs and activities, ensuring compliance with YASREF strategies and operational priorities, including profit, safety, reliability, and environmental requirements.
Job Scope
Support Public Relations initiatives to promote organizational goals and maintain a positive image.
Key Duties & Responsibilities
- Write and edit texts such as stories, articles, editorials, or newsletters in both Arabic and English, coordinating with relevant departments.
- Verify facts, dates, and statistics; ensure content accuracy and vetting before publication.
- Proofread materials to correct spelling, punctuation, and syntax errors; evaluate manuscripts and confer with authors on revisions.
- Develop PR materials to communicate organizational activities related to environmental, safety, or social issues.
- Conduct surveys, analyze results, and prepare presentation materials for management.
- Create designs, layouts, and graphics for various media, maintaining aesthetic standards.
- Use software to generate images, review layouts, and maintain an archive of visual materials.
- Photograph events, edit images, and develop visual aids using specialized techniques.
- Determine effective formats and mediums for PR objectives within budget constraints, based on research and training.
- Maintain inventories of equipment, software, and supplies.
- Develop pre-production ideas, scripts, storyboards, and graphics for events and campaigns.
- Support product launches with presentations and demonstrations for internal teams.
- Represent the company at trade associations, conferences, and community events to promote products and services.
- Arrange public appearances, lectures, contests, and exhibits to enhance product awareness and goodwill.
- Create communication materials, advertisements, and community development initiatives.
- Consult with internal clients to plan events, including logistics and content.
- Coordinate event services, including accommodations, transportation, facilities, and security; inspect venues for compliance.
- Maintain records of event details and monitor activities for compliance and participant satisfaction.
- Evaluate vendors and service providers, preparing requirement documents and specifications.
- Coordinate promotional campaigns with advertising agencies across media channels.
- Manage YASREF’s Corporate Social Responsibility activities.
- Perform additional duties as assigned by the supervisor.