Marketing Specialist

Foodics; Saudi Arabia; On-site; SAR 150,000 - 200,000; Full time

Job summary

A leading technology provider in Saudi Arabia seeks a Marketing Executive to manage digital marketing campaigns and enhance brand presence. The ideal candidate will have 2–4 years of marketing experience in a SaaS or tech company, strong analytical skills, and be fluent in English and Arabic. Competitive compensation, bonuses, and a diverse work culture are offered during a period of rapid growth.

Benefits

Competitive compensation packages

Bonuses and potential for shares

Regular training and an annual learning stipend

Inclusive and diverse culture

Autonomy and mentorship opportunities

Qualifications

• 2–4 years of marketing experience, preferably in a SaaS or technology company.
• Data-driven mindset with the ability to interpret analytics and optimize campaigns.
• Strong understanding of F&B or retail tech landscapes is a big plus.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns across multiple channels.
• Support demand generation activities to drive qualified leads.
• Create and manage content assets to engage target audiences.
• Collaborate with product and sales teams for go-to-market strategies.
• Analyze campaign performance and report on KPIs.
• Manage and grow the company’s social media presence.

Skills

Digital marketing tools

SEO/SEM

Social media management

Content marketing

Analytical skills

Communication skills

Education

Bachelor’s degree in Marketing, Business, or a related field

Tools

HubSpot

Marketo

Salesforce

Google Ads

LinkedIn Ads

Mailchimp

Job description

Who Are We
We Are Foodics! a leading restaurant management ecosystem and payment tech provider. Founded in 2014 with headquarter in Riyadh and offices across 5 countries, including UAE, Egypt, Jordan and Kuwait. We are currently serving customers and partners in over 35 different countries worldwide. Our innovative products have successfully processed over 6 billion (yes, billion with a B) orders so far! making Foodics one of the most rapidly evolving SaaS companies to ever emerge from the MENA region. Also Foodics has achieved three rounds of funding, with the latest raising $170 million in the largest SaaS funding round in MENA, boosting its innovation capabilities to better serve business owners.

The Job in a Nutshell

We are actively seeking a highly motivated, creative, and agile Marketing Executive to join our dynamic team. This pivotal role involves undertaking diverse marketing projects specifically designed to elevate our company's brand presence and market share. The successful candidate will be instrumental in organizing and executing innovative marketing campaigns that strategically reinforce Foodics' brand position within the KSA

What Will You Do

• Plan, execute, and optimize digital marketing campaigns across multiple channels (email, social media, paid ads, SEO/SEM, content marketing).
• Support demand generation activities to drive qualified leads for the sales team.
• Create and manage content assets (blogs, case studies, landing pages, whitepapers, newsletters, social posts) to engage target audiences.
• Collaborate with product and sales teams to develop go-to-market strategies for new feature launches and product updates.
• Analyze campaign performance and report on KPIs such as MQLs, CAC, conversion rates, ROI, and customer engagement.
• Manage and grow the company’s social media presence across LinkedIn, Twitter, and other relevant platforms.
• Assist in organizing webinars, events, and conferences to showcase thought leadership and generate leads.
• Research market trends, competitors, and customer insights to improve positioning and messaging.
• Coordinate with design and content teams to ensure consistent brand identity across all marketing assets.

What Are We Looking For

• Bachelor’s degree in Marketing, Business, or a related field.
• 2–4 years of marketing experience, preferably in a SaaS or technology company.
• Strong knowledge of digital marketing tools (HubSpot, Marketo, Salesforce, Google Ads, LinkedIn Ads, Mailchimp, or similar).
• Hands-on experience with SEO/SEM, social media management, and content marketing.
• Data-driven mindset with the ability to interpret analytics and optimize campaigns.
• Excellent communication skills in English & Arabic
• Ability to multitask, prioritize, and deliver high-quality results under deadlines.
• Strong understanding of F&B or retail tech landscapes is a big plus.

What We Offer You

• We have an inclusive and diverse culture that encourages innovation and flexibility.
• We offer highly competitive compensation packages, including bonuses and the potential for shares.
• We prioritize personal development and offer regular training and an annual learning stipend to tackle new challenges and grow your career in a hyper-growth environment.
• Join a talented team of over 30 nationalities working in 14 countries, and gain valuable experience in an exciting industry.
• We offer autonomy, mentoring, and challenging goals that create incredible opportunities for both you and the company.