Marketing Manager - F&B | Saudi Arabia

Rawaj - Human Capital Management; Riyadh; On-site; SAR 150,000 - 200,000; Full time

Job summary

A leading coffee brand in Riyadh seeks a Marketing Manager to spearhead marketing initiatives. The ideal candidate should have at least 5 years of experience in marketing, preferably in the coffee or food & beverage industry, along with strong leadership and digital marketing skills. This position offers a unique opportunity to contribute to a fast-growing, consumer-focused brand.

Qualifications

• Minimum 5 years of experience in marketing, preferably in the coffee or F&B industry.
• Proficient in digital marketing and campaign management.
• Strong leadership and strategic thinking abilities.

Responsibilities

• Develop and execute a comprehensive marketing strategy.
• Oversee digital and traditional marketing campaigns.
• Manage content creation and brand presence on digital platforms.
• Plan promotional activities and seasonal campaigns.
• Conduct market research and monitor competitor trends.
• Enhance brand recognition and engagement across channels.
• Coordinate with agencies and providers.
• Produce regular marketing performance reports.
• Lead and support the internal marketing team.

Skills

Digital marketing expertise

Campaign management skills

Analytical thinking

Leadership skills

Communication skills

Education

Bachelor’s degree in Marketing or Business Administration

Job description

Overview

Leverage your abilities and join the dynamic team of a leading coffee brand based in Riyadh, Saudi Arabia.

We are hiring a Marketing Manager on behalf of one of the most prominent names in the coffee and food & beverage sector. This is an exciting opportunity to lead impactful marketing initiatives and contribute to a fast-growing, consumer-focused brand.

Key Responsibilities

• Develop and execute a comprehensive marketing strategy aligned with the brand’s growth and positioning goals.
• Oversee digital and traditional marketing campaigns, including performance analysis and optimization.
• Manage content creation and the brand’s presence across digital platforms and social media.
• Plan and implement promotional activities and seasonal campaigns in coordination with the sales department.
• Conduct market research to understand consumer behavior and monitor competitor trends.
• Enhance brand recognition and customer engagement across all channels.
• Coordinate with advertising agencies, media outlets, and marketing service providers.
• Produce regular marketing performance reports with actionable insights.
• Lead and support the internal marketing team, ensuring continuous development and efficiency.

Job Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• At least 5 years of experience in marketing, preferably in the coffee or F&B industry.
• Strong digital marketing expertise and proven campaign management skills.
• Excellent analytical, strategic, and creative thinking abilities.
• Strong leadership and communication skills.
• Proficiency in English, both written and spoken.