Marketing Manager - Consumer Health FMCG

Aspire Life Sciences Search; Saudi Arabia; On-site; SAR 40,000 - 80,000; Full time

Job summary

An established industry player is seeking a dynamic marketing professional to drive brand growth in the FMCG sector. This exciting role involves leading marketing initiatives, developing a comprehensive brand strategy, and leveraging consumer insights to craft a five-year growth plan. With a focus on expanding into new categories and driving category growth in major retail channels, this position offers a unique opportunity to shape a brand's future in the Saudi market. If you have a passion for innovative marketing and a proven track record in FMCG, this could be the perfect next step in your career.

Benefits

Competitive Salary

Housing Allowance

Transportation Allowance

Mobile Usage Benefits

Schooling Allowances

Career Growth Opportunities

Qualifications

• Proven experience in FMCG marketing with a focus on trade marketing and digital activations.
• Creative mindset with a passion for innovative marketing strategies.

Responsibilities

• Lead marketing initiatives across trade marketing and digital campaigns.
• Develop a comprehensive brand strategy and execute market research.

Skills

FMCG Marketing

Trade Marketing

Digital Activations

Market Research

Consumer Engagement

Category Development

Creative Marketing Strategies

Job description

Are you a dynamic marketing professional with a passion for driving brand growth in the FMCG sector? Do you have hands-on experience in trade marketing, digital activations, and category development? If so, this role could be the perfect next step in your career.

Why Join

This is your opportunity to lead the expansion of an emerging consumer health brand, growing its revenue from 2 million to 5 million within a year and potentially shaping it into a standalone market leader. If you're ready to make a lasting impact in the Saudi FMCG market, we want to hear from you!

Job requirements

1. Lead marketing initiatives across trade marketing, digital campaigns, and consumer engagement to elevate brand presence.
2. Develop and execute a 360-degree brand strategy, covering awareness, retailer partnerships, and point-of-sale activations.
3. Conduct market research and leverage consumer insights to craft a 5-year growth strategy.
4. Identify new category opportunities, expanding from surface cleaning into laundry, air care, and personal care.
5. Work closely with sales teams to secure prime shelf space and drive category growth in hypermarkets, supermarkets, and e-commerce platforms.
6. Manage product development projects, including packaging, fragrance, and format innovations tailored to local consumer preferences.

About you

• Proven experience in FMCG marketing, with a strong background in trade marketing, digital activations, and traditional campaigns.
• Household cleaning product expertise is preferred, but experience in personal care can also be relevant.
• Multinational FMCG experience (e.g., Reckitt, Unilever, P&G) is a strong advantage.
• Deep understanding of Saudi Arabia's retail landscape, including major supermarkets and e-commerce players.
• Creative mindset with a passion for innovative marketing strategies that go beyond traditional approaches.
• Arabic speakers preferred, though strong candidates with relevant experience will also be considered.
• Experience launching or scaling product lines within household cleaning or personal care is a plus.
• Candidates from Egypt with significant category management experience are welcome to apply.

Benefits

• Competitive salary
• Housing and transportation allowances
• Mobile usage and other benefits
• Schooling allowances (if applicable)
• Career growth: This role offers the potential to transform a brand into a flagship name in Saudi Arabia with leadership opportunities as the brand scales.

If you're ready to take on this exciting challenge and drive real impact, apply today!