Marketing Manager

Four Seasons Hotels and Resorts; Saudi Arabia; On-site; USD 30,000 - 50,000; Full time

Job summary

A leading luxury hotel in Saudi Arabia seeks a Marketing Coordinator to enhance visibility primarily through Food & Beverage initiatives. This role involves collaboration with multiple departments to develop comprehensive marketing strategies, manage digital content, and foster partnerships with luxury brands, ensuring alignment with the hotel's business goals.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field required.
• Strong experience in digital marketing, specifically in F&B sectors.
• Ability to analyze market trends and adjust strategies accordingly.

Responsibilities

• Collaborate with PR Director on marketing strategies to boost local awareness.
• Oversee digital content strategy and manage F&B social media channels.
• Evaluate effectiveness of marketing initiatives through analytics.

Skills

Digital Content Management

SEO

Social Media Strategy

Market Analysis

Collaboration

Education

Bachelor's Degree in Marketing or related field

Job description

About Four Seasons:

Four Seasons is powered by our people. We are a collective of individuals who strive to improve, push ourselves to new heights, and treat others as we wish to be treated. Our team members worldwide create exceptional experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We believe that providing a world-class employee experience and fostering a strong company culture are essential to delivering these guest experiences.

About the location:

Located in the heart of Saudi Arabia’s vibrant capital, Four Seasons Hotel Riyadh is an architectural icon soaring over the city in the Kingdom Tower. Our redesigned interiors showcase authentic Saudi heritage and craftsmanship, while our dedicated team offers personalized service and hospitality.

Purpose: To develop and execute strategic marketing and communication initiatives that enhance the Hotel’s visibility, focusing on Food & Beverage. This role collaborates closely with the PR Director and other departments to align with the Hotel’s business objectives and brand positioning.

Main Tasks and Responsibilities:

1. Collaborate with the PR Director to generate local awareness and assist in developing all in-house marketing initiatives and the annual marketing plan.
2. Oversee the hotel’s digital content strategy and manage F&B social media channels, creating engaging content to increase follower interaction.
3. Maintain the Hotel website and ensure alignment with the Hotel’s positioning and business goals, linking to other FS content channels where appropriate.
4. Manage the Hotel’s online reputation by monitoring reviews and analyzing market competition for insights.
5. Assist in developing and executing the annual Food & Beverage Marketing plan based on provided guidelines.
6. Coordinate with Rooms, F&B, and Spa teams to develop promotional activities and calendars to stimulate revenue, fostering positive interdepartmental relationships.
7. Evaluate the effectiveness of marketing initiatives through tracking and analysis, making adjustments as needed.
8. Establish relationships with luxury brands and explore partnership opportunities.
9. Collaborate with graphic designers to develop marketing materials such as advertisements, collateral, and direct mailers.
10. Manage relationships with creative agencies, providing marketing briefs and overseeing project progress.
11. Apply strategic oversight to the Hotel’s community relations, CSR, and sustainability initiatives.
12. Support the Director of Marketing with SEO, digital marketing, PPC, e-commerce, and multimedia shoots to ensure messaging consistency.
13. Stay informed about market trends and competitor activities to adapt marketing strategies accordingly.
14. Utilize F&B social media channels to amplify key messages and activities, emphasizing strategic communication and search optimization.

Confidentiality:

• During employment, access to confidential information concerning the Company, guests, and employees is inevitable. All such information must remain confidential and not be disclosed outside the Company, unless authorized. Refer to the Employee Handbook for full policies.