MARKETING COORDINATOR

Bachelor of Business Administration(Management)

Nationality: Any Nationality

Vacancy: 1 Vacancy

Job Description

Job Responsibilities & Tasks:

• Implement marketing strategies and brand plans for the assigned product category.
• Analyze sell-in performance to detect distribution gaps and potential opportunities in specific channels and retailers.
• Execute trade promotions and channel strategies aligned with key accounts and trade channels, ensuring compliance with set guidelines.
• Monitor and track promotion and activity budgets according to approved strategies.
• Update the Promotion Monitoring Table (PMT) on a monthly basis.
• Track and report competitor activities monthly, including frequency and types of promotions across trade sectors, for analysis and reference.
• Coordinate with Sales and Category teams on deadlines for:
• Promotions
• Pack/price changes
• New product launches
• POSM (Point of Sale Materials)
• Other marketing activities
• Prepare monthly sales closing presentations for the relevant province or business unit.
• Monitor NAPCO pricing vs. competitors via quarterly "price fishing" reports.
• Conduct weekly market visits to ensure full implementation of the marketing mix.
• Ensure proper product positioning by overseeing merchandising in alignment with pre-approved brand planograms.

Company Industry:

• Printing
• Packaging

Department / Functional Area:

• Marketing
• Brand Management
• Marketing Research
• Digital Marketing

Keywords:

• MARKETING COORDINATOR