Marketing and Communications Manager

نيرا | Nera; Jeddah, Makkah Al Mukarramah; On-site; SAR 200,000 - 300,000; Full time

Job summary

A leading company in the technology sector is seeking a Marketing and Communications Manager to drive brand strategy and oversee digital marketing efforts. With a focus on integrated campaigns, internal and external communication, and market analysis, the ideal candidate will bring extensive experience and a relevant degree. This role is crucial for ensuring brand visibility and achieving set KPIs.

Qualifications

• Minimum of 9 years of experience in a related field, preferably in aviation or technological solutions sectors.
• At least 4 years in a supervisory position.
• Certifications in digital marketing or public relations are a plus.

Responsibilities

• Contribute to marketing strategy development and execution aligned with company goals.
• Lead integrated marketing campaigns and manage brand positioning.
• Oversee digital marketing efforts, including website and social media.
• Manage internal and external communications and public image.
• Conduct market analysis to identify trends and opportunities.

Skills

Strategic Planning

Digital Marketing

Public Relations

Market Research

Communications

Education

Bachelor’s Degree in Marketing, Communications, Business Administration

Tools

SEO/SEM

Social Media Management

Job description

Job Purpose: The Marketing and Communications Manager drives the company’s brand strategy, promoting products and services through targeted marketing and effective communication. This role ensures the brand’s visibility and consistency across all channels while managing external communications within set KPI’s, agreed budgets and adopted policies and procedures.

Responsibilities

1- Strategy and Planning

Contribute to the development and execution of departmental and marketing strategies, ensuring alignment with NERA’s overall goals and KPIs.

2- Marketing Execution and Brand Management

Lead the creation and implementation of integrated marketing campaigns, manage brand positioning, and ensure consistent messaging across all platforms.

3- Digital Marketing and Online Presence

Oversee digital marketing efforts, including website management, SEO/SEM, social media, and content marketing, while analyzing performance to improve engagement and conversions.

4- Communications and Public Relations

Manage internal and external communications, including employee updates, media relations, public image, content creation, and event planning.

5- Market Research and Analysis

Conduct and utilize market and competitor research to identify customer needs, trends, and opportunities for growth and innovation.

6- Budget and Performance Monitoring

• Support budget planning and efficient utilization, monitor campaign effectiveness, and generate performance reports while ensuring compliance and continuous improvement.

Qualifications

• Minimum of 9 years of experience in a related field, preferably within the aviation or technological solutions sectors, with at least 4 years in a supervisory position

Essential to have:

• A bachelor’s Degree in Marketing, Communications, Business Administration or equivalent is required

Desired to have:

• Certifications in digital marketing, public relations, or related disciplines