Qiddiya Investment Company is at the forefront of creating an unparalleled entertainment and leisure destination in Saudi Arabia. We are seeking a passionate and innovative individual to join our team as a Manager - Entertainment Marketing. In this role, you will be responsible for developing and executing marketing strategies that effectively promote our entertainment offerings and engage audiences.
Responsibilities
- Responsible for supporting the entertainment pillar of Qiddiya City, its assets, events and participations.
- Key marketing link between Asset Class Owner/s, Corporate marketing team and other relevant stakeholders.
- Developing/approving annual marketing plans, proof points, researching competitors and possible activations and participations
- Responsible for monitoring all marketing activities for the pillar while maintaining alignment with the corporate messaging and master brand ethos.
- Recommending strategies for growth and increased awareness of the pillar
- Analyzing competitors, and consumer trends and aligning with internal and external partners
- Managing/creating content such as press releases, artwork, print and digital media
- Monitoring the performance of the pillar through research and analytics tools
- Bachelor's degree in Marketing/Management, or a related field (Master's degree preferred)
- A minimum of 6-9 years of experience in marketing, preferably in the entertainment industry
- Strong understanding of entertainment marketing strategies and best practices
- Strong in developing an integrated marketing communication strategy
- Excellent verbal and written communication skills
- Proven leadership record
- Time/project management and multitasking abilities
- A high level of creativity and innovation
- Effectively manage vendors, partners, and stakeholders