Head of Marketing-Retail

My client is a large pharmacy retailer based in Riyadh with a focus on implementing change and bringing a new customer experience to its retail channel.

Reporting directly to the CEO, the Head of Marketing is responsible for the strategy and programs to create interest, demand, and recognition for the Brand and its products and services through the use of Product Marketing, Creative Health & Wellness Services, Advertising, Strategic Relationships, Direct Event Marketing, and Social Media & Website interaction.

In addition, to ensure the product is demand-driven, Marketing & Visual Merchandising works with Purchasing and other core management teams to ensure the right mix of products, positioning, and price. The Head of Marketing is responsible for the management of chain pharmacy layouts to ensure stores are consistent and merchandised according to standards.

Minimum Requirements:

1. A minimum of 10 years marketing experience in a retail environment in the Middle East, particularly Saudi Arabia.
2. Degree educated, with a bias in marketing, mass communications, or business administration.
3. Strategic experience of all marketing communications channels including Advertising, Media Planning, Corporate Identity, Direct Marketing, CRM, Events, Exhibitions, and Sponsorships.
4. Strong innovative individual who can utilize a small marketing budget to create mass appeal.
5. Manage a marketing product team and build relationships with agencies.
6. Experience with many key stakeholders and managing accordingly.
7. Arabic speaking preference due to location.

About The Company:
Mackenzie Jones Middle East has decades of HR, Marketing, Finance & Accounting, Sales, Secretarial & Business Support, Management Consulting, and Engineering recruitment expertise. Along with a deep understanding of key market sectors and regions, we never forget to treat clients, companies, and candidates as individuals who have unique needs.

So we always listen, constantly learn, occasionally challenge, and frequently advise. It’s all part of a service renowned for its courtesy, consideration, and dedication. Based in Dubai since 2006, our office covers the GCC and Levant countries, and with the right regional expertise, we are the leading specialists.

We’re growing rapidly because people appreciate our honesty, commitment, and results.

Areas of specialties we recruit for are: Human Resources, Finance & Accounting, Marketing, Sales, Secretarial & Business Support, Executive Search, Banking & Financial Services, Management Consulting, and Engineering.