Group Product Marketing Manager

Greg O'Hanlon International Ltd; Riyadh; On-site; USD 80,000 - 120,000; Full time

Job summary

A leading agricultural and food manufacturing company in the Middle East is seeking a Group Product Marketing Manager for its Dairy/Cheese business. This senior role focuses on brand strategy, product launches, and marketing campaigns while ensuring alignment with the company’s overall strategic goals. Candidates should have significant experience in brand management within the Dairy or Cheese industries and a solid understanding of the GCC market.

Qualifications

• Minimum 3 years’ experience in Brand/Marketing Management in Dairy or Cheese sectors.
• Proven track record in building brands and launching products.
• Strong written and spoken English.

Responsibilities

• Own the marketing strategy and Dairy/Cheese product portfolio.
• Lead annual marketing planning aligned with strategic goals.
• Oversee new product development and market segment evaluation.

Skills

Marketing planning

Communication

Campaign management

Understanding of GCC markets

Consumer behavior analysis

Education

University business degree with marketing specialization

Job description

Company:

Our client, a leading agricultural, dairy, and food manufacturing enterprise in the Middle East, is seeking a Group Product Marketing Manager for their Food Business Unit. The company is known for its innovative approach to product development and its commitment to quality in the Dairy and Cheese sector.

Opportunity:

This is a senior marketing role focused on brand strategy, portfolio management, and new product development. The Group Product Marketing Manager will drive the marketing vision and plan for the Dairy/Cheese category, ensuring alignment with the company’s overall strategic goals and 5-year plan. The role centers on building brand equity, delivering compelling marketing campaigns, and ensuring successful product launches. The successful candidate will lead marketing planning, develop market insights, and identify new segment opportunities ensuring the brand remains competitive and relevant in a dynamic market.

Responsibilities:

• Own the marketing strategy and development of the Dairy/Cheese product portfolio, including existing products and new launches.
• Lead annual marketing planning to support the company’s 5-year strategic goals.
• Build brand equity through effective positioning, campaigns, and communication plans.
• Oversee new product development and launches, ensuring strong market fit.
• Identify and evaluate new market segments and consumer trends.
• Represent the brand at roadshows, trade events, and industry exhibitions with confidence and professionalism.
• Work closely with internal teams (R&D, production, commercial) to ensure seamless execution of marketing plans.

Remuneration:

Overall packageis highlycompetitiveand tax-free and aims to balance work commitments and family time. Competitive package aligned with experience and market standards.

If you are passionate about marketing and brand building and want to help shape the future of a leading Dairy/Cheese brand in the GCC, we encourage you to apply with your resume and cover letter in Word detailing your qualifications and relevant experience.

Skills

Candidate Requirements:

• University business degree with a marketing specialization.
• Minimum 3 years’ experience in Brand/Marketing Management within Cheese or if not Cheese, then Dairy at minimum.
• Essential: Experience working in GCC markets, with an understanding of local consumer behavior and competitive landscape.
• Proven track record in building brands and launching new products.
• Excellent marketing planning, communication, and campaign management skills.
• Strong written and spoken English.
• Must be willing to be based at the company’s Head Office in Riyadh.