SPECIALIST, CRM & REPORTING

alfanar Group; Riyadh; On-site; SAR 60,000 - 80,000; Full time

Job summary

A leading company in the construction and manufacturing sector is seeking a CRM Manager to oversee data management and analytics. The role involves maintaining customer data accuracy, generating insightful sales reports, and collaborating with teams to optimize performance. Candidates should hold a relevant Bachelor's degree and possess strong skills in sales management and CRM.

Qualifications

• 2 to 4 years of experience; Freshers: 0-2 years.

Responsibilities

• Manage and update customer and lead data in the CRM system.
• Build and maintain Power BI dashboards for sales tracking.
• Generate sales reports and analyze trends.

Skills

Sales Management

Customer Relationship Management

Customer Service

Education

Bachelor's Degree in Information Systems

Bachelor's Degree in Business Administration

Job description

Requisition ID: 18394

Job Country: [[country]]

Job City: [[filter3]]

Group Overview:

Headquartered in Riyadh, Saudi Arabia, we operate construction and manufacturing businesses, design & development centers, and a host of facilities in the Middle East and other countries.

Alfanar Building Systems

Alfanar Construction is classified as a Grade I contractor by the Contractors Classification Committee of the Government of Saudi Arabia.

Alfanar Building Systems manufactures and markets a variety of building construction products and systems.

The core manufacturing activities include:

• Façade cladding, glazing systems, and architectural aluminum products
• Precast concrete products and architectural elements
• Real estate development

Job Purpose

Responsible for managing the CRM system, ensuring data accuracy, generating sales reports, building Power BI dashboards, and delivering data-driven insights to support sales and marketing performance.

Key Accountability Areas

Data Management & CRM Maintenance

• Manage and update customer and lead data in the CRM system.
• Handle data entry, uploads, exports, and ongoing CRM maintenance.
• Oversee customer registration, ensuring all information is accurate and complete.
• Manage user access to customer portals, maintaining proper permissions and security.
• Ensure data accuracy and quality through regular audits and cleaning processes.
• Serve as the main point of contact for data quality, process improvement, and system configuration tasks.
• Coordinate with IT teams and CRM vendors to implement system improvements and resolve issues.

Reporting & Analytics

• Build and maintain Power BI dashboards for real-time tracking of sales, leads, and marketing campaigns.
• Generate daily, weekly, and monthly sales reports for management and sales teams.
• Analyze sales trends, customer behavior, and lead conversion rates to identify opportunities.
• Track and report on marketing campaign performance.
• Provide insights and recommendations to optimize sales and marketing performance.
• Interpret data accurately and deliver clear, data-driven insights to stakeholders.

Collaboration & Process Improvement

• Collaborate with marketing teams to validate and segment leads effectively.
• Work with sales teams to maintain a solid and actionable contact database.

Role Accountability

HR Proficiency:

• Ability to obtain updated soft and technical skills related to the job.
• Have a vision and a plan for the career path and how to achieve it.

Delivery:

• Perform planned activities to meet operational and development targets as per schedules.
• Utilize resources effectively to achieve objectives within cost and time constraints.
• Provide periodic reports detailing deviations and execution of planned tasks.

Problem-Solving:

• Solve related problems and escalate complex operational issues.

Quality:

• Ensure quality requirements are met to develop effective quality control processes.

Business Process Improvements:

• Coordinate well-defined systems, policies, procedures, and seek automation opportunities.

Compliance:

• Comply with relevant policies, procedures, and work instructions.

Health, Safety, and Environment:

• Ensure compliance with safety, quality, and environmental procedures to guarantee safety and high-quality delivery.

Academic Qualification

Bachelor's Degree in Information Systems or Business Administration.

Work Experience

2 to 4 years; Freshers: 0-2 years.

Technical / Functional Competencies

• Sales Management
• Customer Relationship Management
• Product Knowledge
• Customer Service
• Regulatory Compliance