Job Summary:
Responsible for driving online sales growth through effective product assortment, online merchandising, stock management, and promotional strategies aligned with business goals.
Key Responsibilities:
- Plan, upload, and manage online product assortment ensuring accuracy in descriptions, images, and attributes.
- Optimize product placement across website categories, homepage, banners, and promotional sections to maximize visibility and conversion.
- Develop and execute online pricing and promotion strategies in line with inventory and margin goals.
- Analyze sales data weekly to identify top sellers, slow movers, and propose action plans.
- Collaborate with Buying, Content, Marketing, and CRM teams to align product launches and marketing campaigns.
- Monitor competitor activities and market trends to recommend category adjustments and opportunities.
- Prepare weekly, monthly, and seasonal performance reports by category, brand, and promotion.
Required Skills and Qualifications:
- Bachelor’s degree in Fashion, Business, Marketing, or related field.
- 2–4 years of experience in fashion eCommerce merchandising.
- Strong analytical skills with experience in Excel and reporting tools.
- Deep understanding of online customer behavior and merchandising techniques.
- Familiarity with eCommerce platforms like Magento, Shopify, or Salesforce Commerce Cloud.
- Excellent attention to detail, organizational, and communication skills.
KPIs:
- Revenue growth by category
- Sell-through rates
- Stock aging percentage
- Online conversion rate improvement
- Impact on Average Order Value (AOV)
Skills
Required Skills and Qualifications:
- Bachelor’s degree in Fashion, Business, Marketing, or related field.
- 2–4 years of experience in fashion eCommerce merchandising.
- Strong analytical skills with experience in Excel and reporting tools.
- Deep understanding of online customer behavior and merchandising techniques.
- Familiarity with eCommerce platforms like Magento, Shopify, or Salesforce Commerce Cloud.
- Excellent attention to detail, organizational, and communication skills.