Bayut is the number one property portal in the Kingdom, connecting millions of users across the country. We are committed to delivering the best online search experience. As part of Dubizzle Group, Bayut is alongside some of the strongest classifieds brands in the market. With a collective strength of 10 brands, we have more than 200 million monthly users that trust in our dedication to providing them with the best platform for their needs.
As an Associate Director of Sales - Classifieds, you will be responsible for the sales of the classifieds business in the Eastern Region. The job entails setting up the sales function, developing products, contributing to market sizing, meeting and locking deals with agencies, and developing relationships with government agencies in the assigned region. The regional head of sales classified will set and monitor sales targets for the classifieds sales team in coordination with strategy teams.
In this role, you will:
Develop regional sales strategy for meeting business plan numbers developed by the group
Work with backend & strategy teams for zoning and product pricing for optimized sales volumes
Hire sales resources and maintain optimal team size to achieve sales targets
Set Key Performance Indicators (KPIs) for sales at all levels in coordination with the strategy team
Analyze & report sales KPIs on a periodic basis to the business head(s)
Be responsible for setting monthly/quarterly targets of the sales team in coordination with the strategy team
Continuously observe listings trends, product performance as well as suggest changes accordingly
Identify best practices to improve the sales processes and overall marketing and sales efficiency
Oversee P&Ls in order to maintain regional business profitability as per the business plan
Maintain relationships with repeat clients to keep them satisfied and promote future business opportunities
Evaluate new development opportunities to grow overall business
Provide continuous coaching for team members by helping them reach their full sales potential, and the ability to support and motivate sales members is essential
Be responsible for Training Need Assessment (TNA) of the regional sales staff
Execute sales training programs based on TNA in coordination with sales strategy heads
Initiate performance improvement interventions with the help of the sales strategy team
Work with sales ops teams to ensure optimal service levels and smooth agency and customer operations
Oversee market research and competitor and customer analysis on a regular basis
Raise process requirements to tech and strategy teams for optimal sales operations
Suggest improvements of company portal for enhancement of sales
Develop team and consumer promotions for sales enhancement in coordination with strategy and product teams
Conduct market outreach events and expos to enhance agency and client base
Represent the company in expos and other real estate events
Forge good working relationships with regulatory bodies for smooth operations
Conduct frequent market visits alongside the sales teams to keep field knowledge intact
Conduct morning meetings with teams to give direction on a regular basis
Oversee special projects as assigned by the line manager