Marketing Coordinator

Main Duties and Responsibilities

• Sales support for Sell-in documents
• Develop, manage and implement country distribution channels and other print products
• Develop country marketing plan and budget, monitor and report results and consistently propose corrective actions
• Country implementation and follow-up marketing and communication strategies in agreement with central marketing team.
• Ensure brand guidelines and marketing processes are respected to build brand equity and efficiency
• Manage local PR plan consistent with Group guidelines & targets
• Events management
• Management of third-party organizations

Main KPI’s

• Direct Promotion turnover and profit margins
• Level of compliance with Group’s policies in particular brand and data policies
• PR exposure achieved (# of articles.....)

Relates to / Cooperates with

• Main Function interactions:
  • Key Accounts Managers & Account Managers
  • Country Manager, Sales Manager, Group Marketing, Account Managers
• Main cross-Function interactions:
  • Central Marketing teams
  • Media
  • Accounting & controlling
  • Local Admin

Background and Education

• University graduate or comparable technical degree in marketing
• 3-5 years of successful experience in marketing position
• Sales experience (selling experience or shared responsibility for revenue stream)
• PR experience / education or training would be a plus
• Fluent written and spoken English
• Familiarity of working within a matrix structure
• Print and online media experience would be a bonus
• Event planner

Specific Skills and Knowledge

• Excellent presentation and public speech skills
• Good consultative selling skills
• Excellent networking skills [existing local business network knowledge preferred]
• Understanding of business logics
• Analytical skills
• Strong team worker, experience in international environments would be a plus
• Coaching / training skills