Overview
Assembly is a global omnichannel media agency within the Stagwell network, combining data, technology, and talent to drive meaningful business growth. With 1,500+ experts across 30 offices in 20+ countries, we deliver media and consulting solutions to the world's top brandsall while championing sustainability, inclusivity, and impact.
We're looking for a
Senior SEO Manager fluent in English and Arabic to lead SEO strategy and execution across high-profile clients in the MENA region and beyond. This role combines strategic thinking, technical expertise, and people management. You'll oversee a team of SEO professionals, deliver performance-driven campaigns, and work closely with cross-functional teams to integrate SEO within broader digital initiatives.
Responsibilities
SEO Strategy & Execution
- Build comprehensive SEO strategies aligned with client goals, using the latest algorithm updates and industry trends.
- Collaborate with paid, content, and UX teams to deliver integrated, omnichannel SEO approaches.
- Oversee roadmap creation, implementation, and performance tracking.
Client Management
- Act as the main SEO advisor for clients, managing communications, reporting, and performance updates.
- Provide clear, strategic recommendations backed by data and insights.
- Align SEO outputs with clients evolving business needs.
Content & Technical SEO
- Lead content audits and multilingual optimizations across English and Arabic.
- Identify and implement technical SEO improvements in collaboration with development teams.
- Ensure technical best practices are in place across all web properties.
Off-Page & Link Building
- Plan and execute effective link-acquisition strategies.
- Monitor backlink profiles and explore outreach and partnership opportunities to improve domain authority.
Team Leadership
- Manage, mentor, and contribute to developing a team of SEO managers, executives, and interns.
- Run regular training sessions, ensure performance excellence, and foster a culture of innovation.
- Support team growth through feedback, coaching, and capability-building.
Reporting & Insights
- Analyze and interpret data using dashboards and analytics tools.
- Present performance updates, keyword trends, and conversion insights to clients and stakeholders.
- Recommend actionable improvements based on SEO performance.
Business Development
- Contribute to new business pitches and agency growth opportunities.
- Position Assembly as an SEO thought leader through innovative ideas, tools, and frameworks.
Industry Leadership & Innovation
- Stay ahead of the curve by monitoring algorithm updates, search trends, AI in search, and emerging platforms (e.g., Search Generative Experience, Perplexity, TikTok SEO).
- Share relevant updates with internal teams and clients, translating complex changes into actionable strategies.
- Foster a culture of continuous learning within the team, encouraging experimentation and innovation in SEO practices.
Qualifications
- Bilingual in Arabic and English, strong communication.
- 6 years successful SEO management experience.
- Proven team leadership and mentorship skills.
- Familiarity with industry trends and search algorithms.
- Excellent organizational and multitasking skills.
- Proficiency in SEO tools and analytics.