Marketing Manager Riyadh,Riyadh,Saudi Arabia Marketing & Communications Posted a day ago

Ericsson; Riyadh; On-site; SAR 60,000 - 100,000; Full time

Job summary

An established industry player is looking for a Marketing Manager to lead customer engagements and execute innovative account-based marketing strategies. This role offers an exciting opportunity to collaborate with diverse teams, analyze market trends, and create impactful customer experiences. You will be at the forefront of driving sustainable growth by generating leads and fostering strong relationships with clients. If you are passionate about marketing and thrive in dynamic environments, this position is perfect for you!

Qualifications

• 7+ years of relevant experience in marketing roles.
• Deep customer knowledge and understanding of digital communications.

Responsibilities

• Analyze market and customer landscape for assigned accounts.
• Drive customer engagements through effective marketing campaigns.

Skills

Account marketing expertise

Market insight and analysis capabilities

Business acumen

Customer insight understanding

Excellent speaking and presentation skills

Relationship-building skills

Demand generation expertise

Negotiation and value argumentation skills

Analytical and problem-solving skills

Knowledge of value creation

Project management skills

Industry/portfolio domain knowledge

Strong verbal and written communication skills

Education

University degree in Business

University degree in Marketing

University degree in Communications

Job description

.
## Marketing Manager
Riyadh, Riyadh, Saudi Arabia

## Join our Team

At Ericsson, you'll have an outstanding opportunity to use your skills and imagination to push the boundaries of what's possible. Join a team of diverse innovators committed to crafting solutions for some of the world's toughest problems. We value diversity and inclusion, believing that collaboration across different backgrounds drives innovation and growth. We encourage all qualified candidates to apply and are proud to be an Equal Opportunity Employer.

Primary country and city: Saudi Arabia (SA) || Riyadh
Req ID: 766333

About this opportunity:

We are seeking a Marketing Manager to support customer engagements, execute account-based marketing strategies, and create impactful customer experiences within specific customer units/accounts. This role involves collaborating with the sales team to identify new business opportunities and generate leads for sustainable growth.

What you will do:

1. Analyze the market, customer, and competitor landscape for assigned accounts.
2. Develop effective account strategies and plans to accelerate adoption within specific accounts.
3. Contribute to a high-performance marketing culture.
4. Participate in sales account planning to share marketing insights and develop positioning strategies.
5. Drive customer engagements and create impactful experiences through planning, managing, executing, and following up on marketing campaigns aligned with the customer journey.
6. Coordinate with global teams to provide marketing content tailored to customer needs.
7. Plan and execute customer-specific events, workshops, and activities based on global campaign plans.
8. Generate leads within specific accounts and measure campaign success, making adjustments as needed.
9. Build strong relationships with customer and account teams to engage early in the sales process and foster customer needs.
10. Position Ericsson as a market leader and promote market growth.

The skills you bring:

• Account marketing expertise
• Market insight and analysis capabilities
• Business acumen
• Customer insight understanding
• Excellent speaking and presentation skills
• Relationship-building skills
• Demand generation expertise
• Negotiation and value argumentation skills
• Analytical and problem-solving skills
• Knowledge of value creation
• Project management skills
• Industry/portfolio domain knowledge
• Strong verbal and written communication skills

Preferred Qualifications & Experience:

• Deep customer knowledge
• University degree in Business, Marketing, Communications, or related field
• 7+ years of relevant experience
• Experience in dynamic, fast-paced environments
• Understanding of digital communications