Product Marketing Manager (Contract)

Uplift People Consulting; Saudi Arabia; On-site; SAR 120,000 - 150,000; Full time

Job summary

A dynamic agency seeks a Product Marketing Manager to craft compelling narratives for construction technology. This role involves collaboration with Sales, creating marketing materials, and managing events to enhance brand visibility across Saudi Arabia and the GCC. The ideal candidate will have extensive B2B marketing experience, strong copywriting skills, and familiarity with the region's business culture. This is a 6-month contract with a market-rate day fee and potential for full-time employment.

Qualifications

• 5+ years in B2B product marketing, ideally in IoT or construction tech.
• Strong copywriting skills and experience creating multi-channel collateral.

Responsibilities

• Translate product inputs into value propositions for target audiences.
• Collaborate with Sales to design campaigns and provide field-enablement tools.
• Own end-to-end event planning and measure ROI.

Skills

B2B product marketing

Strong copywriting

Event management

Brand management

Knowledge of Middle East business culture

Tools

Adobe CC

Figma

PowerPoint

HubSpot

Marketo

Job description

????About Uplift

Uplift is a dynamic agency specializing in global talent search, covering EMEA, LATAM, USA, and APAC. With successful placements in 52 countries, we combine speed and cutting-edge technology to source top executive and mid-senior talent across various functions. Our innovative approach integrates global networks, AI, and advanced recruitment tools. Beyond recruitment, we engage with our audience through our podcast, newsletter, and webinars, ensuring we stay at the forefront of talent acquisition and global HR trends.

?About Our Client

Our client helps construction companies enhance safety, optimize labor productivity, and automate workforce logistics.

Location: Riyadh or Dubai preferred; regular travel to Saudi Arabia and UAE, including trade-shows, customer sites, and company's offices.

Role Summary

As the primary product storyteller, you'll be a hands-on, self-starter who can turn technical capabilities into clear, compelling sales stories rooted in the world of construction. You'll collaborate closely between Product and Sales to craft messaging, build enablement tools, and drive go-to-market execution, positioning the company as the leader in Digital Supervision across Saudi Arabia, GCC, USA, and Japan.

Key Responsibilities

Messaging & Positioning

• Translate product and roadmap inputs into crisp value propositions for each audience segment.
• Craft benefit-oriented positioning statements and proof points that resonate in Saudi Arabia, UAE, and the US.

Demand Generation

• Collaborate with Sales to design campaigns that build awareness and fill the pipeline (email, paid, organic, webinars).
• Provide field-enablement tools, sales kits, battle cards, product sheets, competitive matrices.

Content & Creative

• Write and layout copy/graphics for presentations, flyers, handouts, trade-show booths, social posts, webinars, live talks, and web pages.
• Maintain a consistent brand voice and visual identity across all assets.

Vendor & Asset Management

• Source, brief, and manage freelance designers, videographers, and print shops when in-house capacity is limited.
• Ensure on-time, on-brand delivery of all creative.

Events & Trade Shows

• Own end-to-end event planning: booth design, logistics, lead-capture workflows, staff training, and on-site execution.
• Measure ROI and optimize future spending.

Brand Ambassador

• Champion and evolve the company's brand guidelines; propagate across internal teams and external partners.

Agile Execution

• Balance strategic long-term launch plans with rapid-turnaround tasks (e.g., a pitch deck needed tomorrow).

Required Qualifications

• 5 + years in B2B product marketing, ideally in IoT, construction tech, industrial SaaS, or hardware-enabled software.
• Proven success creating multi-channel collateral (print + digital) and running trade-show programs that drive measurable pipeline.
• Strong copywriting skillsable to distill complex technology into clear, persuasive language.
• Working knowledge of modern tools, be they Adobe CC / Figma / PowerPoint (or Keynote) or equivalents, and basic layout principles.
• Experience managing external creative or event vendors, including contract negotiation and budget tracking.
• Familiarity with Middle East business culture and fluent English; Arabic a strong plus.
• Willing and able to travel up to 25 % within KSA and UAE, possible trips to US or Japan.

Preferred Extras

• Exposure to construction or heavy-industrial environments.
• Marketing automation (HubSpot, Marketo) and CRM (HubSpot) proficiency.
• Portfolio demonstrating omni-channel campaigns and event activations you led.

Compensation & Engagement

• Contract: 6 month engagement, market-rate day fee, option to convert to FTE.