Assistant Trade Marketing Manager

Almarai - ?; Saudi Arabia; On-site; SAR 120,000 - 150,000; Full time

Job summary

A leading company in Saudi Arabia seeks an Assistant Trade Marketing Manager to support the Trade Marketing Manager in executing promotional plans and managing key accounts. This role involves coordination with stakeholders, overseeing in-store activities, and ensuring compliance with marketing strategies. The ideal candidate will have a BA in Marketing or Business and significant experience in trade marketing within the FMCG sector.

Benefits

Competitive package

Generous leave

Medical coverage

Discretionary bonus

Training and development

Qualifications

• At least 5 years Trade Marketing experience with a reputable FMCG company in the Middle East.

Responsibilities

• Develop and maintain the annual National Promotion Plan.
• Oversee execution and compliance of promotional plans.
• Manage external agencies for in-store sampling and display activations.

Skills

Trade Marketing

Communication

Coordination

Education

BA Degree in Marketing

BA Degree in Business

Job description

Assistant Trade Marketing Manager | Riyadh, Saudi Arabia

The Company:

Almarai is the world's largest vertically integrated dairy and the region's largest food and beverage manufacturing and distribution company. Headquartered in the Kingdom of Saudi Arabia, Almarai Company is ranked as the #1 FMCG Brand in the MENA region and is a market leader in all its categories across the GCC. Almarai currently employs over 40,000 employees servicing around 110,000 retail outlets and has reported net income of SAR 1.9 Billion on sales of SAR 3.8 Billion in 2020. For more details, please visit our website www.almarai.com.

An aggressive expansion program together with acquisitions in new vertical markets have created an exciting opportunity to join a dynamic multinational team dedicated to furthering growth plans for the group.

About the Role:

Assist Trade Marketing Manager in managing and coordinating the National Promotion Plan, National Key Accounts Promotions, National Key Accounts Multi-brand In-store Activation and Display, POSM Projects and Implementation, External and Internal In-store Sampling Activities, Sponsorships and Events, NPD Listings, Competitor Promotion Intelligence Reports for different Business Units throughout KSA & GULF.

Key Responsibilities:

• Develop and maintain the annual National Promotion Plan in coordination with all stakeholders.
• Ensure accurate and timely communication of promotion activities through Trade Alerts and regular updates.
• Oversee execution and compliance of National Key Account promotional plans, ensuring alignment with SOPs.
• Lead POSM (Point of Sale Materials) planning, sourcing, implementation, and depot space management.
• Manage external agencies for in-store sampling, display activations, and sponsorship events.
• Coordinate competitor monitoring and market feedback reporting for continuous improvement.
• Ensure effective training, reporting, and system updates for all trade marketing initiatives.

Potential candidate must meet the requirements below:

• University/college BA Degree in Marketing or Business related subject.
• At least 5 years Trade Marketing experience with a reputable FMCG company in the Middle East.

Almarai offers a competitive package, generous leave, medical coverage, discretionary bonus, training, and development etc.

This is a great opportunity to join a successful and expanding global business, offering an excellent remuneration and benefits package.