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A leading company in the retail sector is seeking a Marketing Manager for Starbucks in KSA. The role involves ensuring brand consistency and tailoring messaging for diverse markets. The ideal candidate will have significant marketing experience and the ability to coach junior professionals.
Job no: 4580933
Location: Central Province
Department: BAT-KSA EPBrand Marketing & Visual Merchandising
From the beginning, Starbucks set out to be a different kind of company. One that not only celebrates coffee and the rich tradition, but that also brings a feeling of connection. Starbucks coffeehouses have become a beacon for coffee lovers everywhere because they know they can count on genuine service, an inviting atmosphere, and a superb cup of expertly roasted and richly brewed coffee every time. It’s not unusual to see people coming to Starbucks to chat, meet up, or even work. Starbucks is a neighborhood gathering place, a part of the daily routine – and we couldn’t be happier about it. Get to know us and you’ll see: we are so much more than what we brew. Starbucks prides itself on its people, or ‘partners’ as we call them. We strive to develop each partner to achieve their career goals, whether this is to become a district manager, Coffee Master, or work within one of our Head Office functions.
The retail industry in MENA is thriving, with some brands opening up to 20 new stores each year, making it a fast-paced market to be part of. Social media is growing across the region, and with the development of e-commerce channels and a diverse customer base across MENA, this role is both challenging and dynamic, where growth and innovation are essential.
As a Marketing Manager, you will ensure that our customers experience our brand consistently, matching the standards of our global brand while tailoring messaging for our different markets. This is a unique opportunity to manage marketing for a well-known brand across various countries in a developing region. Some brands may be lesser known or owned by Alshaya, providing a platform to develop, grow, and establish a brand presence across MENA.
You should have significant marketing experience and a proven ability to develop and coach junior marketing professionals.
Alshaya Group is a family-owned enterprise established in Kuwait in 1890. It is a leading brand franchise operator with a portfolio that includes Starbucks, H&M, Mothercare, Debenhams, and many others. Operating across MENA, Russia, Turkey, and Europe, Alshaya offers a wide range of retail, food, health & beauty, pharmacy, home furnishings, and leisure & entertainment experiences. Our commitment is to delivering excellent customer service and memorable brand experiences, with a constantly evolving portfolio that reflects our customers’ lifestyles.
Advertised: 08 May 2025 (Arab Standard Time)
Application close: 07 June 2025 (Arab Standard Time)
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