We are Mohammad Khalaf Establishment, a growing company that owns a chain of restaurants and cafés located in Jeddah and Makkah.
Our portfolio includes franchised brands such as Blanca Pizzeria, Hemi cafe,8oz cafe and Sweet bread Bakery . In addition to these, we proudly own our exclusive local brand, Shai Plus. As part of our expansion and brand development, we are looking to hire a Digital Marketing Officer to support our marketing goals and digital presence.
Key Responsibilities:
- Manage and grow the company’s social media accounts (Instagram, TikTok, Twitter, Facebook, etc.)
- Create and design digital marketing materials using tools such as Canva, Photoshop, or Illustrator
- Plan, execute, and monitor digital marketing campaigns (paid and organic)
- Respond to and monitor Google Reviews, analyze customer feedback, and suggest improvements
- Develop and implement monthly and yearly marketing plans in coordination with the management
- Draft and manage marketing contracts with influencers, content creators, or agencies
- Understand and apply digital platform algorithms and trends to maximize reach and engagement
- Monitor and report key performance indicators (KPIs) and provide performance analysis reports
- Collaborate with internal teams (sales, customer service, operations) for marketing needs
- Stay up to date with the latest digital marketing trends, tools, and best practices
Skills
Qualifications:
- Bachelor’s degree in Marketing, Digital Media, or a related field
- Minimum of 2 years of experience in digital marketing or social media management
- Strong knowledge of graphic design tools and digital content creation
- Experience with Google Ads, Meta Ads, and online campaign management
- Solid understanding of social media algorithms and SEO basics
- Strong communication, creativity, and analytical skills
- Ability to multitask and work under pressure in a fast-paced environment
Preferred Traits:
- Passion for food & beverage brands and marketing
- Self-driven, proactive, and team-oriented
- Knowledge of the Saudi market (Jeddah & Makkah) and local trends