E-Commerce Marketing Specialist

WEbook, Inc.; Riyadh; On-site; SAR 80,000 - 100,000; Full time

Job summary

A prominent e-commerce company in Riyadh is seeking an E-Commerce Marketing Specialist to enhance online sales and engagement. This role involves executing performance marketing campaigns, managing SEO and SEM, and coordinating promotional efforts aligned with the marketing calendar. Candidates should have a Bachelor’s degree in Marketing or E-Commerce and 2–4 years of relevant experience, including hands-on expertise with tools like Google Ads. Join us to make a significant impact on our digital strategy.

Qualifications

• 2–4 years of experience in digital or e-commerce marketing.
• Hands-on experience with Google Ads, Meta Ads Manager, and analytics tools.
• Knowledge of SEO principles and e-commerce CMS platforms.

Responsibilities

• Execute performance marketing campaigns across Meta, Google, and other platforms.
• Manage SEO/SEM and optimize product listings to improve visibility and ranking.
• Coordinate promotional campaigns aligned with the marketing calendar.
• Track key metrics including traffic, CTR, conversion rate, and ROAS.
• Collaborate with creative, content, and product teams on campaign execution.
• Manage CRM and email marketing for retention and re-engagement.
• Prepare weekly and monthly performance reports and insights.

Skills

Performance marketing

SEO/SEM

Data analysis

Digital campaign management

Education

Bachelor’s degree in Marketing, E-Commerce, or related field

Tools

Google Ads

Meta Ads Manager

Analytics tools

Job description

The E-Commerce Marketing Specialist will drive traffic, engagement, and online sales for webook.com through performance marketing, SEO, and content optimization. The role focuses on maximizing visibility and conversion through data-driven strategies and effective digital campaigns.

Key Responsibilities

• Execute performance marketing campaigns across Meta, Google, and other platforms.
• Manage SEO/SEM and optimize product listings to improve visibility and ranking.
• Coordinate promotional campaigns aligned with the marketing calendar.
• Track key metrics including traffic, CTR, conversion rate, and ROAS.
• Collaborate with creative, content, and product teams on campaign execution.
• Manage CRM and email marketing for retention and re-engagement.
• Prepare weekly and monthly performance reports and insights.

• Bachelor’s degree in Marketing, E-Commerce, or related field.
• 2–4 years of experience in digital or e-commerce marketing.
• Hands‑on experience with Google Ads, Meta Ads Manager, and analytics tools.
• Knowledge of SEO principles and e-commerce CMS platforms.
• Data‑driven mindset with strong attention to detail.