Digital Marketing Manager (With Holy Cities Experience)

Novotel Hotels; Riyadh; On-site; SAR 150,000 - 200,000; Full time

Job summary

A leading hotel chain in Saudi Arabia is seeking a Digital Marketing Manager to enhance its online presence and attract visitors to Madinah. The ideal candidate will lead digital marketing efforts, create multi-channel campaigns, and mentor a team. A Bachelor's degree in Marketing and at least 5 years of experience in digital marketing are required, along with fluency in English and Arabic. Experience in the tourism industry is highly desirable.

Qualifications

• Minimum of 5 years of experience in digital marketing, with a proven track record of successful campaign management.
• Demonstrated experience in Holy Cities marketing, tourism, or a related field.
• In-depth knowledge of SEO, SEM, social media, and content marketing strategies.

Responsibilities

• Develop and implement comprehensive digital marketing strategies.
• Lead and mentor a team of digital marketing professionals.
• Create and manage multi-channel digital campaigns.
• Optimize website content for improved search engine rankings.
• Analyze campaign performance and ROI using analytics tools.
• Collaborate with teams for consistent brand messaging.

Skills

Leadership skills

Analytical abilities

Fluency in English

Fluency in Arabic

Education

Bachelor's degree in Marketing, Business, or related field

Master's degree or MBA preferred

Tools

Google Analytics

Google Ads

Facebook Ads Manager

Job description

Company Description

Join a hotel that is a member of the Accor network, whose group brings together more than 45 brands, 5,500 hotels, 10,000 restaurants and lifestyle destinations.

Here, we believe in you and what you bring to the table.

There are many opportunities for development and advancement.

Every gesture, every smile, every action, contributes to creating a positive and memorable impact for our customers, our colleagues and also for our planet.

Together, we embody the vision of responsible hospitality.

Take the opportunity to become a Heartist, and let your heart guide you in this world where life beats faster.

Job Description

We are seeking a dynamic and experienced Digital Marketing Manager to join our team in Madinah, Saudi Arabia.

This unique role combines cutting-edge digital marketing strategies with a deep understanding of Holy Cities' significance and appeal.

The ideal candidate will lead our digital marketing efforts to promote Madinah as a premier destination for pilgrims and tourists alike.

Develop and implement comprehensive digital marketing strategies to enhance Madinah's online presence and attract visitors

Lead and mentor a team of digital marketing professionals, fostering a culture of innovation and excellence

Create and manage multi-channel digital campaigns across search, social, and display platforms

Optimize website content and structure for improved search engine rankings and user experience

Analyze campaign performance and ROI using advanced analytics tools, providing actionable insights to stakeholders

Collaborate with cross-functional teams to ensure consistent brand messaging and cultural sensitivity in all marketing efforts

Stay abreast of digital marketing trends and emerging technologies, particularly those relevant to tourism and Holy Cities promotion

Manage relationships with external agencies and vendors to maximize marketing effectiveness

Develop and oversee the digital marketing budget, ensuring efficient allocation of resources

Strong leadership skills with experience managing and mentoring marketing teams

Excellent analytical and problem-solving abilities

Outstanding communication and interpersonal skills

Fluency in English and Arabic; additional languages are a plus

Deep understanding of Islamic culture and traditions, with the ability to apply this knowledge in marketing contexts

Experience in the tourism or hospitality industry is highly desirable

Demonstrated ability to work in a fast-paced, multicultural environment

Willingness to stay updated on digital marketing trends and adapt strategies accordingly

Additional Information

Your Team And Working Environment

In 1-2 sentences, introduce the team, property or office environment in a way that reflects the culture

Note : Customization may be included for any specific local or legislative requirements, such as work permits

Our Commitment To Diversity & Inclusion

We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.

Qualifications

Bachelor's degree in Marketing, Business, or a related field; Master's degree or MBA preferred

Minimum of 5 years of experience in digital marketing, with a proven track record of successful campaign management

Demonstrated experience in Holy Cities marketing, tourism, or a related field

In-depth knowledge of SEO, SEM, social media marketing, and content marketing strategies

Proficiency in digital marketing tools and analytics platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager)